| 侯志昆,回凌云,赵文萍.冀派鼻烟壶包装设计的创新性研究[J].包装工程,2012,33(12):56-59. |
| 冀派鼻烟壶包装设计的创新性研究 |
| Innovative Research on the Packaging Design of Ji Faction Snuff Bottle |
| 投稿时间：2011-09-28 修订日期：2012-06-20 |
| DOI： |
| 中文关键词: 鼻烟壶 包装设计 调研 创新性 |
| 英文关键词: snuff bottle packaging design research innovative |
| 基金项目:2012 年度衡水市社会科学研究课题（2012070B） |
|
| 摘要点击次数: |
| 全文下载次数: |
| 中文摘要: |
| 针对冀派鼻烟壶包装的现状，在进行了市场调研、产品分析以及市场定位的基础上，分析了对冀派鼻烟壶包装进行改良设计的可行性，进而论述了冀派鼻烟壶包装图形、文字、色彩、结构存在的问题，以及包装缺乏文化性、地域性、系列性设计的现状，提出了对冀派鼻烟壶包装进行改良设计的具体方案，以及从包装设计提升品牌形象已成为现代设计的显著特征。 |
| 英文摘要: |
| According to the present situation of Ji faction snuff bottle packaging, based on the market research, product analysis and market positioning, it analyzed the feasibility of improved design for snuff bottle packaging, then discussed the graphics, text, color, structure of Ji faction snuff bottle, as well as the status of packaging lack of cultural,geographical, series design, and proposed the specific programs of improvement design for Ji faction snuff bottle packaging, as well as the packaging design to promote the brand image becoming a notable feature of modern design. |
|
查看全文
查看/发表评论 下载PDF阅读器 |
| 关闭 |
|
|
|
