文章摘要
周致欣,毛雪飞.基于读者悦读体验的版式设计优化研究[J].包装工程,2017,38(14):50-53.
基于读者悦读体验的版式设计优化研究
Layout Optimization Design Based on the Experience of Readers' Reading
投稿时间:2017-04-11  修订日期:2017-07-20
DOI:
中文关键词: 阅读  阅读习惯  悦读体验  版式设计
英文关键词: reading  reading habits  reading experience  layout design
基金项目:
作者单位
周致欣 1.天津师范大学天津 3002222.天津职业技术师范大学天津300222 
毛雪飞 天津职业技术师范大学天津300222 
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中文摘要:
      目的 基于读者的阅读体验探究优化版式设计规则。通过对读者的阅读体验,深刻发掘读者阅读时的所有需要,使读者经过精心的版式设计,获得愉悦的阅读体验,从而由原来的阅读提升到悦读。方法 主要通过文献研究法、对比分析法以及总结归纳法进行调查研究。通过查阅相关文献,了解有关版式设计的一般规则,了解读者的阅读心理及视觉习惯。通过与传统的版面编排进行对比,总结出数字媒体背景下版面编排设计的优化措施与办法。结论 在对书籍的版式设计之前,有必要探究版式设计对读者悦读体验的影响,得出基于读者悦读体验的版式设计的方法和优化规则。
英文摘要:
      It aims to explore the optimized layout design rules based on reader's reading experience. Through the reader's reading experience, it profoundly explores all the needs of readers to read, so that readers get a pleasant reading experience through careful layout design, the original reading is promoted to happy read. The literature research method, comparative analysis and summary induction method are investigated and studied. By consulting the relevant literature, the general rules of layout design are learned, the reader's reading psychology and visual habits ar understood. Through the comparison with the traditional layout, it sums up the digital media background layout design optimization measures and methods. Before the design of the book layout, it is necessary to explore the impact of layout design on the reader's reading experience. Based on the reader's reading experience, the methods of design and optimization rules are obtained.
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