| 宋丽丽.商业插画在平面设计中的应用[J].包装工程,2017,38(20):280-282. |
| 商业插画在平面设计中的应用 |
| Application of Commercial Illustration in Graphic Design |
| 投稿时间：2017-06-11 修订日期：2017-10-20 |
| DOI： |
| 中文关键词: 商业插画 平面设计 招贴设计 |
| 英文关键词: Commercial illustration graphic design poster design |
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| 中文摘要: |
| 目的 探究商业插画在平面设计中的应用方式。方法 以商业插画的基本特点为依据，结合实际案例从招贴设计、书籍装帧设计、包装设计3方面分别论述其应用于平面设计的可行性与实际效果。结论 商业插画的创作方式多样,为平面设计拓展了创作空间，丰富了创作方式，是平面设计不可或缺的重要方面。 |
| 英文摘要: |
| To explore the application of commercial illustration in graphic design. Based on the basic characteristics of commercial illustration as the basis, combined with the actual case discusses the feasibility of its application in the plane design and the actual effect from the three aspects of the poster design, book design, packaging design. Commercial illustration of the creative ways, for the graphic design to expand the creative space, enrich the creative way, is an indispensable important aspect of graphic design. |
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