文章摘要
任依晴,乔洁.减量化包装的设计理念研究[J].包装工程,2018,39(12):25-31.
减量化包装的设计理念研究
Design Concept of Reduction Packaging
投稿时间:2018-02-04  修订日期:2018-06-20
DOI:10.19554/j.cnki.1001-3563.2018.12.006
中文关键词: 减量化设计  可持续发展  包装设计
英文关键词: reduction design  sustainable development  packaging design
基金项目:教育部哲学社会科学研究重大课题攻关项目“可持续发展中的绿色设计研究”(16JZD014);天津市高等学校创新团队培养计划“绿色发展理念与创新产品设计”(TD13-5012/5045)
作者单位
任依晴 天津工业大学天津 300222 
乔洁 天津工业大学天津 300222 
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中文摘要:
      目的 对可持续包装中的减量化设计理念进行定量分析。方法 当前我国经济正处于粗放式发展阶段,消费观念亟待调整,本着遵循创新、协调、绿色、开放、共享的5大发展理念,通过借鉴国内外相关部门制定的可循环措施,比较多个实际产品案例及材料特性,分析减量化这一核心理念,从设计理念、材料、结构、生产、视觉设计表现等几方面进行纵向剖析,深入探索减量化设计理念在包装设计中的具体运用。结论 通过减量化设计加快包装设计的绿色可持续进程。减量化包装是社会文明发展的产物,也是未来发展的必然趋势。减量化包装的普及和推广可以缓解人与自然的矛盾,使社会环境和生活环境发展更加完善,且加快从粗放式发展向可持续发展迈进的步伐。基于减量化这一核心理念,设计师应担负起时代赋予的社会责任,从材料、结构、视觉等多方面进行可持续设计。
英文摘要:
      It aims to analyze the design concept of reduction in sustainable packaging quantitatively and qualitatively. Currently, while Chinese economy is in an extensively developing stage, supply side, industrial structure and consuming concept are hunger for adjustments. Upholding the five developing concept of "innovation, coordination, green development, opening up, sharing", it analyzes the core concept of reduction through comparison of several living examples and the features of material, drawing lessons from relevant departments at home and abroad. Longitudinally analyzing from the aspects of design concept, material, structure, production, performance of visual design and so on, it thoroughly explores the application of reduction concept in packaging design. The "green and sustainable" process of packaging design is accelerated by minimization design. Reduction packaging, a product of social progress, will become an inevitable trend in the future. The popularity of minimized package can ease the collision between human and natural environment, improve the development of our social and natural environment, boot the shift from "extensive development" to "sustainable development". Based on the core notion of minimization, designers are supposed to bear the social responsibility entrusted by the times, applying sustainable design from perspectives of material, structure, visual sense, etc.
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