文章摘要
吴雪松,李子龙.多元文化视域下的文化表征设计方法研究[J].包装工程,2018,39(18):18-21.
多元文化视域下的文化表征设计方法研究
The Cultural Representation Design Methods from Multicultural Perspective
投稿时间:2018-07-15  修订日期:2018-09-20
DOI:10.19554/j.cnki.1001-3563.2018.18.005
中文关键词: 文化表征  设计  技术  技术迁移  意义
英文关键词: cultural representation  design  technology  technology application  meaning
基金项目:湖南大学科研启动经费及人才项目(531107051060);湖南省社会科学基金(15YBA089)
作者单位
吴雪松 湖南大学长沙 410082 
李子龙 湖南大学长沙 410082 
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中文摘要:
      目的 研究设计中技术迁移和文化表征机制以及两者之间关系,为区域文化建设以及文化创新设计提供可借鉴的思路与方法。方法 通过对文化、符号以及技术3个方面进行分析,加深对文化价值、符号式文化表征、技术迁移过程以及技术迁移下设计现象的理解与认知,提出意义介入下的文化表征设计方法。结论 意义赋予是文化表征过程中的重要内容,在设计中,意义赋予的过程既是对事物诠释的过程,也是明确和回归文化视角以及立场的过程;技术发展路径是脱离已有情景式的发展路径,单纯通过技术迁移实现文化表征是比较难以达到的。另外,通过符号式的文化表征方法可以实现对某种文化的标记,并发挥辨识作用,但要通过符号式文化表征实现对该文化的了解,是比较困难的。
英文摘要:
      The work aims to study the technology application and cultural representation mechanism in design as well as their relationship, in order to provide referential ideas and methods for regional cultural construction and cultural innovation designs. Based on the analysis of culture, symbols and technology, the understanding and cognition of cultural values, symbolic cultural representation, process of technology application and design phenomena under technology application were deepened, and the cultural representation design methods under the meaning involvement were proposed. Giving meaning is a significant part in the process of cultural representation. In the design, the process of giving meaning is the process of things' interpretation, and the process of clarifying and returning to the culture perspective. The path of technology development is divorcing from the scenario of nurturing it. It is more difficult to represent culture simply by technology application. In addition, the way of symbolic cultural representation can mark a culture and play the role of identification, but it is difficult to understand the culture through symbolic cultural representation.
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