| 杨丹,王续琨.中国形象设计研究的对象域拓展和学科化聚合[J].包装工程,2019,40(12):119-123. |
| 中国形象设计研究的对象域拓展和学科化聚合 |
| Object Field Expansion and Discipline Group Fusion of Image Design Research in China |
| 投稿时间：2018-11-08 修订日期：2019-06-20 |
| DOI：10.19554/j.cnki.1001-3563.2019.12.021 |
| 中文关键词: 形象设计 形象设计研究 形象设计科学 设计科学 |
| 英文关键词: image design research of image design science of image design design science |
| 基金项目:国家社会科学基金西部项目（17xsh004） |
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| 中文摘要: |
| 目的 描述20世纪80年代后期以来形象设计研究在中国的发展轨迹，展示以形象设计作为研究对象的各门学科的衍生态势。方法 检索以“形象设计”作为篇名或书名主题词的中文期刊文献、学位论文、图书文献，通过数据变化直观地显现形象设计研究的规模扩张状况；通过提取上述文献的前缀主题词和后缀主题词展现形象设计研究对象域的横向拓展和纵向拓展状况。结论 形象设计研究的已有成果正在经历学科化梳理过程而聚合为一个新的学科群组——形象设计科学，其中包括来自于局域学科化聚合的企业形象设计学、包装形象设计学和来自全域学科化聚合的形象设计美学、普通形象设计学等。形象设计研究在中国的发展和形象设计科学各门学科的衍生，归根结底是社会需求拉动的结果。 |
| 英文摘要: |
| The paper aims to discuss the development of image design research after the 1980s, to present derivation status of each image design discipline. Based on related data of journal articles, degree thesis and books titled as "image design", the scale expansion of image design research was directly reflected by the data change. The cross-sectional and longitudinal expansion of image design research field was reflected by extracting key words of prefix and postfix in the above literatures. Results of researches of image design are going through a disciplinization process to be converged to a new discipline group—image design science, including corporate image design and package image design from local discipline-based convergence and image design aesthetics and general image design from universal discipline-based convergence. The research development and discipline group derivation of image design in China is driven by social requirements. |
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