| 王健.设计管理视域下图像消费和传统手工艺的协同发展[J].包装工程,2020,41(14):283-287. |
| 设计管理视域下图像消费和传统手工艺的协同发展 |
| Coordinated Development of Image Consumption and Traditional Handicrafts from the Perspective of Design Management |
| 投稿时间：2020-04-28 修订日期：2020-07-20 |
| DOI：10.19554/j.cnki.1001-3563.2020.14.045 |
| 中文关键词: 设计管理 图像消费 传统手工艺 协同发展 |
| 英文关键词: design management image consumption traditional handicrafts coordinated development |
| 基金项目:2018年度江苏高校哲学社会科学研究基金项目（2018SJA2092）；江苏高校“青蓝工程”资助 |
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| 中文摘要: |
| 目的 从设计管理的角度插入现代社会与传统文化之间的关系辨析，不作纯哲学上的思辨，而是在操作性较强的管理层面上力求探讨事物的发展途径。探析传统手工艺在图像消费时代中所面临的生存困境，以揭示两者之间生存博弈的问题，传统手工艺迫切需要在与当今时代协同发展的基础条件下达到可持续发展。方法 从设计管理的角度讨论传统手工艺在图像消费时代中的管理机制，在传统手工艺和现代商业之间寻求到协同发展的方法和平衡点。结论 设计管理视域下图像消费和传统手工艺的协同发展，有效地给时代作了哲学以及设计学上的注脚，从而一针见血地指出了当代用图景解读社会、用图景讲述人情世故的商业性本质；推翻了传统与现代二元背反、二元择一的简单认知，冀希传统手工艺与图像消费能够真正落实相互协作，从而达到共同发展的双赢效果。 |
| 英文摘要: |
| The work aims to differentiate the relationship between modern society and traditional culture from the point of view of design management, so as to explore the development path of things at the more manageable management level instead of the pure philosophical analysis. The survival dilemma faced by the traditional handicrafts in the age of image consumption is investigated to reveal the problem of survival game between the both and the traditional handicrafts are urgent to achieve sustainable development under the basic condition of collaborative development. The management mechanism of the traditional handicrafts in the era of image consumption was discussed from the perspective of design management, and the methods and balance points for coordinated development between traditional handicrafts and modern business were found out. The collaborative development of image consumption and traditional handicrafts in the view of design management has effectively given the times a footnote in philosophy and design science, thus pointing out the commercial nature of interpretation of society and traditional code of conduct with picture in the contemporary and overturning the simple understanding of the antinomy and the alternative between tradition and modernity. It is expected that the traditional handicraft and image consumption can be mutually cooperated to achieve common development of the win-win effect. |
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