| 刘征,朱梓乔,卢凯迪.创意设计众包研究综述[J].包装工程,2021,42(24):1-12. |
| 创意设计众包研究综述 |
| Review of Crowdsourcing on Creative Design |
| 投稿时间：2021-07-09 |
| DOI：10.19554/j.cnki.1001-3563.2021.24.001 |
| 中文关键词: 众包 发包 接包 任务设计 群智 |
| 英文关键词: crowdsourcing sender receiver task design crowd intelligence |
| 基金项目:国家社科基金艺术学重大资助项目(20ZD09，18ZD19);浙江省健康智慧厨房系统集成重点实验室资助项目(2014E10014) |
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| 中文摘要: |
| 目的 在群体创新视角下，分析众包的运作机制及其应用现状，为在创意设计领域推动群体工作、加强集体智慧提供思路。方法 首先，从众包的概念出发，分析众包与复杂科学、管理学、社会学、计算机科学之间的关系，收集整理众包应用领域;其次，分析众包系统构成、影响因素以及收发包操作流程，总结质量控制的框架;最后，分析组织内外部群体合作形式，指出众包与设计团队、设计招投标、竞赛、社会创新之间的关系与区别，概述研究存在的挑战。结论 众包是一种通过网络对接外部开放智力资源的模式，通过将设计任务分解、工作者特征建模，可以更为有效地将两者结合产生创新涌现。随着人工智能技术的普及，众包逐步向群智创新范式演化。 |
| 英文摘要: |
| Under the perspective of group innovation, the operating mechanism of crowdsourcing and its application status are analyzed to provide ideas for promoting group work and strengthening collective wisdom in the field of creative design. Firstly, the relationships between crowdsourcing and complex science, management, sociology, and computer science are analyzed from the concept of crowdsourcing, and the application fields of crowdsourcing are collected and sorted out. Secondly, the composition of the crowdsourcing system, influencing factors, and the process of receiving and sending tasks are analyzed, and the quality control framework is summarized. Finally, the organization cooperation with the internal and external groups are analyzed, the relationship and differences between crowdsourcing and design teams, design bidding, design competitions, and social innovation are pointed out, and the existing challenges are outlined and studied. Crowdsourcing is a kind of mode for connecting the externally open intellectual resources by the network, the approaches by decomposing design tasks and modeling workers’ characteristics can be more effectively combined to generate innovations. With the popularization of artificial intelligence technology, crowdsourcing is gradually evolving to a paradigm of crowd intelligence innovation. |
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