文章摘要
澹台嘉孜.基于提升用户体验的微信小程序设计策略研究——以“毕业留念”为例[J].包装工程,2025,46(2):457-461.
基于提升用户体验的微信小程序设计策略研究——以“毕业留念”为例
Design Strategy of WeChat Mini Program Based on Improvement of User Experience:Taking "Graduation Commemoration" as an Example
投稿时间:2024-08-13  
DOI:10.19554/j.cnki.1001-3563.2025.02.044
中文关键词: 交互设计  微信小程序用户体验  “毕业留念”
英文关键词: interactive design  user experience of WeChat mini program  "Graduation Commemoration"
基金项目:太原工业学院院基金重点项目(2019RW10)
作者单位
澹台嘉孜 太原工业学院太原 030000 
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中文摘要:
      目的 通过了解微信小程序的发展现状和功能特点,探究微信小程序设计的可行性策略。方法 通过采用文献资料法、访谈法、案例说明法,简要分析微信小程序的发展现状与特征,探究小程序的交互设计策略,并以“毕业留念”小程序设计为案例,对小程序交互设计进行探究。结论 经过基于提升用户体验的微信小程序设计策略研究,最终明确在设计与策划微信小程序的过程中,设计人员既要充分了解公众对产品的基础服务诉求,又要从用户需求的角度挖掘微信小程序设计存在的短板,并始终以简化任务交互流程、强化感官与情感体验为中心,对产品的功能和作用性进行不断优化,由此方可体现产品功能和细节的联动给用户体验带来的优越性。
英文摘要:
      The work aims to explore the feasibility strategies of WeChat mini program design by understanding the current development status and functional characteristics of WeChat mini programs. By using literature review, interview, and case study methods, the current development status and characteristics of WeChat mini programs were analyzed briefly and the interactive design strategies of mini programs were explored. With the "Graduation Commemoration" mini program design as a case study, the interactive design of mini programs was investigated. Through the research on WeChat mini program design strategies based on improvement of user experience, it is ultimately clear that in the process of designing and planning WeChat mini programs, designers should not only fully understand the basic service demands of the public for the product, but also explore the shortcomings of WeChat mini program design from the perspective of user needs, and always focus on simplifying task interaction processes and enhancing sensory and emotional experiences, continuously optimizing the functionality and effectiveness of the product, in order to reflect the superiority of the linkage between product functionality and details in user experience.
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