摘要
目的 针对现有办公桌功能繁多却不能较好满足用户需求的问题,运用Kano模型分析用户对办公桌的功能需求属性,辅助评判相关功能对用户满意度的影响,以此为依据引导办公桌的功能改进设计。方法 首先通过桌面研究与用户访谈的方法采集用户反馈,提炼用户对办公桌的功能需求点;其次根据功能需求点编制收集Kano问卷,借助Kano评价结果对功能属性进行筛选与归类;最后结合Better-Worse系数分析,构建四分位图,明确用户对功能需求的优先级。结果 准确定位办公桌的功能设计要素,对办公桌进行功能改进设计,以此提高用户体验与满意度。结论 从用户需求的角度出发,运用Kano模型分析法能够直观展现用户对办公桌各项功能的需求程度,为办公桌改进设计指明重点方向,也为类似产品的用户需求研究提供参考。
Abstract
Aiming at the problem that the existing desks have a wide range of functions but cannot meet the needs of users, the Kano model is used to analyze the attributes of user’s functional needs for desks, to assist in evaluating the impact of related functions on user satisfaction, and to guide the functional improvement design of the desk based on this. First, user feedback was collected through desktop research and user interviews to refine the user’s functional needs points for the desk; secondly, Kano questionnaires is compiled and collected based on functional needs points, and the functional attributes are screened and classified with the help of Kano evaluation results; finally, combined with Better-Worse coefficient analysis, a quartile chart is constructed to clarify the priority of users’ functional requirements.Accurately locate the functional design elements of the desk, and design the functional improvement of the desk to improve user experience and satisfaction. From the perspective of user needs, the use of Kano model analysis method can intuitively show the user’s need for various functions of the desk, provide key directions for the improvement of desk design, and provide reference for research on user needs of similar products.
关键词
用户需求;办公桌;Kano模型;功能设计;用户满意度
Key words
user needs; desk; Kano model; feature design; user satisfaction
余森林, 程倩.
基于Kano模型的办公桌功能改进设计研究[J]. 包装工程. 2022, 43(4): 95-102 https://doi.org/10.19554/j.cnki.1001-3563.2022.04.010
YU Sen-lin, CHENG Qian.
Research on Improvement Design of Desk Function Based on Kano Model[J]. Packaging Engineering. 2022, 43(4): 95-102 https://doi.org/10.19554/j.cnki.1001-3563.2022.04.010
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基金
湖北省教育厅人文社科青年项目(16Q109)