基于游客使用体验的壮族特色高速公路服务区设施需求

孙志伟

包装工程(设计栏目) ›› 2022, Vol. 43 ›› Issue (8) : 376-385.

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包装工程(设计栏目) ›› 2022, Vol. 43 ›› Issue (8) : 376-385. DOI: 10.19554/j.cnki.1001-3563.2022.08.051

基于游客使用体验的壮族特色高速公路服务区设施需求

  • 孙志伟
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Facility Demands of Zhuang Characteristic Expressway Service Area Based on Tourists' Experience

  • SUN Zhi-wei
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摘要

目的 提高壮族特色高速公路服务区建设水平,提升游客使用体验,丰富拓展壮族特色文化的文旅融合路径。方法 通过实地调研、访谈等形式,采用现场问卷调研与网上问卷调研相结合的方式,调查收集广西壮族自治区多个高速公路服务区的游客数据,筛选出相应的游客属性及游客对高速公路服务区服务设施需求的

Abstract

The work aims to improve the construction level of Zhuang characteristic expressway service area, improve the user experience of tourists, and enrich and expand the cultural and tourism integration path of Zhuang characteristic culture. Through field investigation, interviews, and other forms, using the combination of on-site questionnaire investigation and online questionnaire investigation, this paper investigates and collects the tourist data of multiple expressway service areas in Guangxi, and selects the corresponding tourist attributes and the

关键词

高速公路服务区;文旅融合;游客需求;壮族文化

Key words

expressway service area; integration of culture and tourism; tourist demand; Zhuang culture

引用本文

导出引用1
孙志伟. 基于游客使用体验的壮族特色高速公路服务区设施需求[J]. 包装工程. 2022, 43(8): 376-385 https://doi.org/10.19554/j.cnki.1001-3563.2022.08.051
SUN Zhi-wei. Facility Demands of Zhuang Characteristic Expressway Service Area Based on Tourists' Experience[J]. Packaging Engineering. 2022, 43(8): 376-385 https://doi.org/10.19554/j.cnki.1001-3563.2022.08.051

基金

国家社会科学基金(21XMZ078)

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