情感化设计在儿童医疗产品中的应用研究

邢祥龙

包装工程(设计栏目) ›› 2022, Vol. 43 ›› Issue (16) : 284-291.

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包装工程(设计栏目) ›› 2022, Vol. 43 ›› Issue (16) : 284-291. DOI: 10.19554/j.cnki.1001-3563.2022.16.032

情感化设计在儿童医疗产品中的应用研究

  • 邢祥龙
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Application of Emotional Design in Child Medical Products

  • XING Xiang-long
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摘要

目的 探究情感化理论在儿童医疗产品设计中的应用方法,达到减轻患病儿童在治疗过程中产生的焦虑和恐惧心理,积极配合治疗的目的。方法 首先,用文献分析法对儿童医疗产品设计现状、儿童医疗产品的目标用户特征,以及情感化设计层次理论进行分析梳理;其次,结合案例分析,系统提炼和总结儿童医疗产品情感化设计的方法;最后,进行设计实践,佐证上述设计方法。结论 儿童医疗产品情感化设计需要对诺曼的3个层次进行系统把握,本能层设计上,从医疗产品的形态、色彩、材质和尺寸要素,整体构建愉悦感官体验;行为层设计上,用简约的功能和流程、人性化和趣味化的交互、及时的提示和反馈,共同营造良好使用体验;反思层设计上,通过产品形象象征、提升用户参与度和故事扮演的方法,系统塑造深层情感体验。

Abstract

This paper explores the application of emotional design theory in children's medical products, so as to reduce the anxiety and fear of sick children during the treatment process, and make them actively cooperate with the treatment. Firstly, the literature analysis method is used to analyze the current situation of children's medical product design, the characteristics of target users of children's medical products, and the theory of emotional design hierarchy. Secondly, combined with case analysis, the methods of emotional design of children's medical products are systematically refined and summarized. Finally, the design practice is carried out to prove the above design method. The emotional design of children's medical products needs to systematically consider the Don Norman's three levels of design. In the design of the visceral level, a pleasant sensory experience is constructed from the shape, color, material and size elements of the medical product. In the design of the behavioral level, a good user experience is created by using simple functions and processes, humanized and interesting interaction, timely prompts and feedback. In the design of the reflective level, a deep emotional experience is systematically shaped through the methods of product image symbolization, enhancing user participation, and story-playing.

关键词

情感化设计;儿童医疗产品;产品设计;设计应用

Key words

emotional design; children's medical products; product design; design application

引用本文

导出引用1
邢祥龙. 情感化设计在儿童医疗产品中的应用研究[J]. 包装工程. 2022, 43(16): 284-291 https://doi.org/10.19554/j.cnki.1001-3563.2022.16.032
XING Xiang-long. Application of Emotional Design in Child Medical Products[J]. Packaging Engineering. 2022, 43(16): 284-291 https://doi.org/10.19554/j.cnki.1001-3563.2022.16.032

基金

互联网艺术课程创新在社区美育中的有效性研究(J2021043)

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