目的 使景德镇深厚的陶瓷文化和卓越的技艺在当代社会中依旧展现出勃勃生机,探索传统产业转型升级之路,向世界传播陶瓷文化。方法 从文化生态学角度探讨其形态设计,探索用户在生活陶艺审美与功能体验中的感性需求特征并以此为基础为陶瓷设计提供情感化设计方向。研究通过选取10个代表性感性词汇,邀请用户采用里克特7级量表法对28个生活陶艺样本进行评价。随后,对评分数据构建相关性矩阵并运用主成分分析（PCA）对感性词汇之间的关系进行归纳与提取,验证其聚类结构的合理性。明确了生活陶艺设计中3类主要的感性认知方向,为后续将用户情感映射到产品功能设计中提供了依据。结论 本研究既为景德镇生活陶艺在新时代背景下实现文化传承与创新发展提供了数据支持与理论指导,又为文化传承创新提供借鉴。
Abstract
To make Jingdezhen's profound ceramic culture and excellent skills still show vitality in contemporary society, the work aims to explore the path of transformation and upgrading of traditional industries, and spread ceramic culture to the world. From the perspective of cultural ecology, the shape design was discussed. The user's perceptual demand characteristics in the aesthetic and functional experience of ceramic tea set were explored to provide the emotional design direction for ceramic design. 10 representative perceptual words were selected and users were invited to evaluate 28 ceramic tea set samples subjectively by Richter 7-level scale. Then, a correlation matrix was constructed for the score data, and principal component analysis (PCA) was used to summarize and extract the relationship between the perceptual words to verify the rationality of the clustering structure. Three main perceptual cognitive directions in ceramic tea set design were clarified, providing a basis for mapping user emotions into product functional design in the future. The conclusion provides data support and theoretical guidance for the realization of cultural inheritance and innovative development of Jingdezhen life ceramics in the new era, and offers references for cultural inheritance and innovation.
关键词
文化生态学 /
生活陶艺 /
传承与创新 /
设计策略 /
感性工学
Key words
cultural ecology /
ceramic tea set /
inheritance and innovation /
design strategy /
Kansei engineering
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基金
江西省社会科学“十三五”基金项目（20WT10）
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