目的 设计一款具有海昏侯文化特色的文创陶瓷茶具套装,融合历史文化与现代审美,满足市场需求。方法 首先,采用感性工学方法,通过收集并分析海昏侯文物及相关艺术作品的图片,提取感性相反词汇;其次,利用复杂网络分析对这些感性评价进行分类,识别出不同文化符号、设计元素之间的关系;再次,通过感性词汇的提取与分析、建立网络模型、计算节点与边的权重,进一步进行层次化分类;最后,采用AHP层次分析法,对茶具设计的需求进行优先级排序,以确定最重要的设计要求。结论 通过感性工学、复杂网络分析与AHP层次分析法相结合,最终设计出符合海昏侯文化特点、具有良好实用性和艺术性的文创陶瓷茶具套装。该设计方案不仅具备深厚的文化内涵,还符合现代消费者的审美和使用需求,具有较高的市场潜力。
Abstract
The work aims to design a cultural and creative ceramic tea set with Haihunhou cultural characteristics, to integrate history, culture and modern aesthetics, and meet the market needs. Firstly, the Kansei Engineering method was used to collect and analyze the pictures of Haihunhou cultural relics and related art works, and extract the perceptual opposite words. Secondly, complex network analysis was used to classify these perceptual evaluations and identify the relationship between different cultural symbols and design elements. Thirdly, the analytic hierarchy process (AHP) was used to prioritize the various needs of tea set design to determine the most important design needs. Through the combination of Kansei Engineering, complex network analysis and AHP hierarchy analysis, the cultural and creative ceramic tea set conforming to the cultural characteristics of Haihunhou with good practicability and artistry is finally designed. The design scheme not only has a profound cultural connotation, but also meets the aesthetic and use needs of modern consumers, and has a high market potential.
关键词
海昏侯 /
茶具设计 /
感性评价 /
复杂网络模型 /
文化传播
Key words
Haihunhou /
tea set design /
perceptual evaluation /
complex network model /
cultural communication
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