基于Agent模型的虔州八境图文化数智传承体验设计研究

余炤青; 丁粤红

doi:10.19554/j.cnki.1001-3563.2026.02.043

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包装工程（设计栏目） ›› 2026, Vol. 47 ›› Issue (2) : 432-440. DOI: 10.19554/j.cnki.1001-3563.2026.02.043

设计研讨

基于Agent模型的虔州八境图文化数智传承体验设计研究

余炤青, 丁粤红^*

作者信息 +

Cultural Digital and Intelligent Inheritance Experience Design of Qianzhou Eight Realms Map Based on Agent Model

YU Zhaoqing, DING Yuehong^*

Author information +

文章历史 +

摘要

目的以“虔州八境图”为具体研究对象,探索AI Agent模型在文化数智传承界面设计中的应用路径,解决文化意境转译不精准、交互体验单一等问题。方法首先,通过SWOT-PEST混合分析法系统识别AI Agent在文化数字化中的内外部因素;其次,引入卡诺模型（KANO）识别出“虚实融合”与“意境生成”等关键功能的魅力属性与期望属性;最后,基于Unity引擎与多模态AI技术,开发出具备意境生成、情境导览、AR交互等核心功能的原型系统,并通过标准SUS量表与30名用户的实证测试验证其系统可用性。结论 AI Agent能有效支撑文化数智传承界面设计,在诗意可视化、个性化叙事等方面表现突出,为同类文化遗产的数字化创新层面提供了可复用的技术路径与设计范式。

Abstract

The work aims to explore the application of AI Agent models in the interface design of cultural digital and intelligent inheritance with the "Qianzhou Eight Realms Map" as the research object, so as to address issues such as inaccurate translation of cultural artistic conception and monotonous interactive experiences. Firstly, the internal and external factors of AI Agents in cultural digitalization were systematically identified according to the SWOT-PEST hybrid analysis method. Secondly, the KANO model was introduced to identify "integration of virtual and reality" and "artistic conception generation" as critical attractive and expected attributes. Ultimately, based on the Unity engine and multi-modal AI technology, a prototype system featuring artistic conception generation, situational navigation, and AR interaction was developed and the system usability was verified through a standard SUS scale and empirical tests with 30 users. In conclusion, the AI Agent can effectively support the interface design of cultural digital and intelligent inheritance, and perform outstandingly in poetic visualization, personalized narrative and other aspects, providing reusable technical paths and design paradigms for the digital innovation of similar cultural heritages.

导出引用1

余炤青, 丁粤红. 基于Agent模型的虔州八境图文化数智传承体验设计研究[J]. 包装工程. 2026, 47(2): 432-440 https://doi.org/10.19554/j.cnki.1001-3563.2026.02.043

YU Zhaoqing, DING Yuehong. Cultural Digital and Intelligent Inheritance Experience Design of Qianzhou Eight Realms Map Based on Agent Model[J]. Packaging Engineering. 2026, 47(2): 432-440 https://doi.org/10.19554/j.cnki.1001-3563.2026.02.043

中图分类号： TB482

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