黎锦文化基因谱系构建及旅游文创创新设计研究

边蕊, 王俊英, 陈湘函

包装工程(设计栏目) ›› 2026, Vol. 47 ›› Issue (12) : 420-432.

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包装工程(设计栏目) ›› 2026, Vol. 47 ›› Issue (12) : 420-432. DOI: 10.19554/j.cnki.1001-3563.2026.12.036
设计研讨

黎锦文化基因谱系构建及旅游文创创新设计研究

  • 边蕊, 王俊英, 陈湘函
作者信息 +

Construction of Genealogy of Li Brocade's Cultural Genes and Research on Innovative Tourism Cultural and Creative Design

  • BIAN Rui, WANG Junying, CHEN Xianghan
Author information +
文章历史 +

摘要

目的 构建黎锦文化基因谱系,解析核心文化因子,探索旅游文创产品设计方法,推动黎锦文化活态传承与现代转化。方法 首先,通过谱系学研究方法,将黎锦文化基因解构为历史文化、符号文化、功能文化三大基因组,逐层分析显性基因与隐性基因的层级关系与互动机制;其次,通过田野调研、文献梳理、案例分析等手段,提取黎锦纹样的造型、色彩、结构等显性因子,以及历史文化、纹样寓意等隐性因子,构建可视化基因谱系图;最后,结合现代设计理论,提出“文化因子提炼-创新-融合”的设计转化流程,通过解构、转译、重构等手法,将文化基因融入旅游文创产品设计,验证基因谱系在文创设计中的可行性。结果 基于用户调研提炼出20个核心因子及六大纹样类型,通过纹样标准化转化与“蝶韵兰心”等文创设计及AR技术应用,验证了其在非遗传承与旅游文创中的有效性和市场适配性。结论 构建历史、符号、功能三层架构的黎锦文化基因谱系,明确了其核心文化因子的提取与转译路径。通过品牌设计与产品实践,实现了黎锦纹样从传统符号到现代文创的转化,验证了基因谱系理论对非遗文化创新的赋能价值。

Abstract

The work aims to construct a genealogy of Li brocade's cultural genes, analyze core cultural factors, explore design methods for tourism cultural and creative products, and promote the living inheritance and modern transformation of Li brocade culture. Firstly, by genealogical research, Li brocade's cultural genes were deconstructed into three gene groups: historical culture, symbolic culture and functional culture. The hierarchical relationships and interaction mechanisms between dominant genes and recessive genes were analyzed layer by layer. Secondly, through field investigations, literature review, case analysis and other methods, dominant factors such as shape, color and structure of Li brocade patterns, as well as recessive factors such as historical culture and pattern connotations were extracted to construct a visual genetic pedigree chart. Finally, combined with modern design theories, a design transformation process of "cultural factor extraction—innovation—integration" was proposed. Cultural genes were integrated into the design of tourism cultural and creative products through techniques such as deconstruction, translation and reconstruction to verify the feasibility of the genealogy in cultural and creative design. Based on user research, 20 core factors and six pattern types were extracted. The effectiveness and market adaptability of the genealogy in the inheritance of intangible cultural heritage and tourism cultural and creative design were verified through the standardized transformation of patterns, cultural and creative designs such as "Butterfly Rhythm and Orchid Heart", and the application of AR technology. In conclusion, a three-tier framework of the genealogy of Li brocade's cultural genes including historical, symbolic and functional aspects is constructed, clarifying the extraction and translation paths of core cultural factors. Through brand design and product practice, the transformation of Li brocade patterns from traditional symbols to modern cultural and creative products is realized, verifying the empowering value of the genealogy theory for the innovation of intangible cultural heritage.

关键词

黎锦 / 文化基因谱系 / 旅游文创设计 / 非物质文化遗产 / 活态传承

Key words

Li brocade / genealogy of cultural genes / tourism cultural and creative design / intangible cultural heritage (ICH) / living inheritance

引用本文

导出引用1
边蕊, 王俊英, 陈湘函. 黎锦文化基因谱系构建及旅游文创创新设计研究[J]. 包装工程. 2026, 47(12): 420-432 https://doi.org/10.19554/j.cnki.1001-3563.2026.12.036
BIAN Rui, WANG Junying, CHEN Xianghan. Construction of Genealogy of Li Brocade's Cultural Genes and Research on Innovative Tourism Cultural and Creative Design[J]. Packaging Engineering. 2026, 47(12): 420-432 https://doi.org/10.19554/j.cnki.1001-3563.2026.12.036
中图分类号: TB482   

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基金

2025年国家社科基金艺术学后期项目(25FYSB046); 2026年度河南省高校人文社会科学研究一般项目(2026-ZDJH-124)

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