基于AHP-KE的宣德青花碗文创设计与品牌形象塑造

丁庆珍, 唐昌乔, 王怡

Cultural and Creative Design and Brand Image Building ofXuande Blue and White Mixed Flower BowlBased on AHP-KE

DING Qingzhen, TANG Changqiao, WANG Yi

包装工程（设计栏目） . 2025, (2): 177 -188 . DOI: 10.19554/j.cnki.1001-3563.2025.02.016