The existing problems in the packaging of children's drugs are analyzed and studied by introducing the narrative communication model of rhetorical narrative theory. With rhetorical narrative as the design method, this paper studies and analyzes the correlation between rhetorical narrative in text and children's drug packaging design from specific cases, and excavates the practical feasibility.From the perspective of "human", based on the transformation from text narrative to design narrative, the value of design language is given full play to enhance the expression effect and appeal of children's drug packaging, pay attention to the emotional communication of drug packaging, and leave a deep user experience for users.The text type of rhetorical narrative theory and children's medicine packaging design, the combination of medicine packaging design for children to provide new ideas and methods to guide, interpretation of narrative communication mode between human and "content", products, the designers, the relationship between the user, thus to create a logo, unique children's drugs packaging design. Children's drug packaging is used as a medium to carry information and output design intention and emotion to users, promote information transmission among various elements in visual and behavioral interactive experience, and realize narrative rhetoric exchange. Therefore, it is of great practical significance to explore the new trend of using rhetorical narrative in the design of children's drug packaging.