This research aims to explore the relationship between users’ emotional cognition, brain activity patterns, EEG components in neuroaesthetics research, and three main research directions of needle invasive measurement methods are sorted out and summarized and three directions for the development of neuroaesthetics in the field of user research are proposed. First, proceeding from the current needs of quantitative aesthetics, the generation and development, related concepts, and research methods of neuro-aesthetics are elucidated. Furthermore, from the three directions of aesthetic preference, image cognition, and user experience, the existing researches of domestic and foreign scholars are cross- compared, and the application of neuroaesthetics in the field of user research is classified and discussed. Finally, the theoretical research and application examples of neuroaesthetics are discussed, and possible problems in the three dimensions of experimental design feasibility, data collection accuracy, and universality of research methods are raised. The generation and development of neuroaesthetics is the outcome of the parallel and integration of aesthetics and empirical science. Driven by the emotional needs of users, such methods as promoting efficiency enhancement, optimizing aesthetic calculations, and expanding the scope of application will become an important research direction of neuroesthetics in the field of user research.