In the context of the new retail, which focuses on customer experience gradually sinking into communities, it is important to study the conceptual framework and components of customer experience of community unmanned stores, so as to provide systematic and clear directions for the development of community unmanned stores. The research is based on the grounded theory. Firstly, the preliminary research data are obtained through the in-depth interview with the customers of community unmanned store. Secondly, the research data are subjected to open coding, spindle coding and selective coding. Finally, the theoretical saturation test is carried out on the extracted customer experience framework of the community unmanned store. The research puts forward a framework for the customer experience of community unmanned stores. It includes five macro dimensions of "convenience experience, affordable experience, security experience, comfort experience, and friendly experience", and such 12 micro dimensions as "timely service, clear shopping guide, smooth process, preferential price, good quality, safe environment, safe payment, safe information, comfortable space, comfortable interaction, friendly technology and environmental affinity in detail". The concept framework of customer experience in community unmanned stores provides a complete theoretical framework for the interpretation, analysis and design of customer experience in community unmanned stores.