The work aims to study the development status and strategies of healthy ecological design of agricultural product packaging under the background of rural revitalization strategy. The necessity of healthy ecological design of agricultural product packaging for rural revitalization was analyzed through questionnaire survey and data research; the development of healthy ecological design of agricultural product packaging was analyzed from both theoretical and practical levels through literature analysis and network research. Based on the current situation, solutions for the problems existing in the packaging design of agricultural products were proposed. Combined with the characteristics of agricultural products, the path model of the healthy ecological design of agricultural product packaging was explored from the three dimensions of the concept of healthy ecology, namely the material layer, the consciousness layer and the experience layer, and specific design strategies were proposed. With Shanhaiguan big cherry as an example, the packaging design practice was conducted. Integrating the concept of healthy ecology into the packaging design of agricultural products endows the packaging of agricultural products with unique identification and cultural connotations from the three dimensions of consumption scenario, life cycle and regional culture, satisfying consumers' pursuit of individuality and beauty. The dissemination of regional culture and healthy ecological lifestyle with packaging as a medium has important practical significance for promoting rural economic revitalization and regional cultural revitalization.