The work aims to build the hierarchy of experience design for construction equipment from the perspective of problem-solving and explore the connotation of problem-solving corresponding to each level. Through literature research, the research context of design problem-solving was sorted out to lay a theoretical starting point. Thus, the design problem-solving method was expanded from product to experience design. Based on the particularity of construction equipment product and industry, the characteristics of construction equipment problem-solving were analyzed from the perspective of engineering-approach and B2B industry. Based on case studies and combined with many stakeholders involved in the construction equipment industry, the hierarchy of experience design for construction equipment was proposed, which was composed of user experience (UX), customer experience (CX) and brand experience (BX), and the content and method of problem-solving at each level were further explained in detail. User experience involves the usability of physical level and the interaction of behavior level. Customer experience is related to the value of service level. Brand experience mainly focuses on the integration of system levels. The core idea of problem-solving of construction equipment products in the future will take "experience design goal" as the overall starting point.