The work aims to thoroughly excavate and display the connotation and value of red culture in the city through intelligent technical means, enhance the cultural display effect and user experience of culture, inherit and develop red cultural resources in the city, promote the development of red cultural industries and strengthen the educational function of urban red culture. The formation, development and status quo of urban red cultural resources were deeply analyzed through research, and the urban red cultural resources were investigated on the spot to understand its geographical location, architectural style, historical background, etc. The experience and practice in the intelligent design of urban red cultural resources were summarized and concluded to form a relatively complete intelligent design method and theoretical system to provide guidance and support for subsequent design. Intelligent design can promote the development of red cultural industries through the protection, inheritance and display of red cultural resources, develop unique red cultural products and services, attract more tourists and consumers, enhance the urban image and brand value and enhance the soft power of the city. At the same time, the intelligent design can promote urban scientific and technological innovation and development with advanced digital technology, intelligent display and other means.