This review aims to deeply explore the importance and future development trends of interactive wayfinding design in the context of the intelligent era. It enhances individuals' ability to navigate complex informational environments, guiding users to find solutions in chaotic information settings, and provides intuitive and user-friendly tools and models for a safer, more convenient, efficient, and comfortable user experience. Through literature review and synthesis, it traces the evolution of wayfinding design, comparing and analyzing different scholars' understandings and interpretations. By examining the current state of wayfinding design research, information interaction methods, and advanced technological trends, the concept of interactive wayfinding design is proposed, with a comprehensive discussion of its value and application scope. Interactive wayfinding design focuses on user-centered design to enhance user experience and effectively convey information. In the intelligent era, its professional value lies in five dimensions:theoretical innovation and knowledge expansion, technological innovation and practical application, in-depth user experience research, social cultural and ethical considerations, and economic and industrial impact. This study not only enriches the depth and breadth of design academic theory but also provides innovative ideas and application strategies for design practice in related industries.