The work aims to deal with the development difficulties faced by traditional bamboo weaving in western Hunan based on the perspective of protecting bamboo weaving art culture in western Hunan, and to realize the inheritance and innovation of non-heritage art elements in modern products. Through user research, the important elements reflected in the bamboo weaving culture of western Hunan were collected and extracted, and the meme theory was applied to decompose and reconstruct the bamboo weaving cultural memes, forming the basic element characteristics of the bamboo weaving cultural memes of western Hunan. The fuzzy KANO model was used to analyze the user's satisfaction with the design elements of the bamboo weaving cultural memes of western Hunan. Strong memes with high satisfaction were selected for subsequent application. In order to realize the authenticity and effectiveness of traditional culture in furniture design, the weak memes were innovatively applied. In conclusion, cultural innovation is a driving force to promote the development of bamboo weaving furniture. Through the analysis and design practice of bamboo weaving memes in western Hunan, it promotes the spread of bamboo weaving culture while realizing the practicality of the furniture itself, and provides references for the design of bamboo weaving furniture based on the combination of regional traditional skills and furniture.