Digital Narrative Innovation Strategies Based on Implicit Knowledge Dissemination of Intangible Cultural Heritage from the Perspective of Embodied Cognition

YAO Ting

Packaging Engineering ›› 2024, Vol. 45 ›› Issue (24) : 214-224.

PDF(12188 KB)
PDF(12188 KB)
Packaging Engineering ›› 2024, Vol. 45 ›› Issue (24) : 214-224. DOI: 10.19554/j.cnki.1001-3563.2024.24.021

Digital Narrative Innovation Strategies Based on Implicit Knowledge Dissemination of Intangible Cultural Heritage from the Perspective of Embodied Cognition

  • YAO Ting
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Abstract

concept cognition of culture. Literature review and case analysis were adopted to sort out the relationship between embodied perception, embodied context, and embodied mental experience in intangible cultural heritage digital narrative based on the concepts of image schema and embodied metaphor in embodied cognitive theory, and to explore the cultural availability of intangible cultural heritage implicit knowledge narrative dissemination. The mechanism and narrative experience framework of digital narrative embodied interaction design for the dissemination of intangible cultural heritage tacit knowledge were explored, and narrative strategies were proposed based on embodied cognition of roles, structures, and symbols. Based on the embodiment of technology, innovative strategies for role, interactive context, and symbolic narrative in digital narratives of intangible cultural heritage can establish a connection between physical perception and Abstract concepts of culture, thereby promoting the dissemination of implicit knowledge of intangible cultural heritage.

Key words

embodied; intangible cultural heritage; implicit knowledge; image schema; digital narrative; design innovation

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YAO Ting. Digital Narrative Innovation Strategies Based on Implicit Knowledge Dissemination of Intangible Cultural Heritage from the Perspective of Embodied Cognition[J]. Packaging Engineering. 2024, 45(24): 214-224 https://doi.org/10.19554/j.cnki.1001-3563.2024.24.021
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