The work aims to start with the Miao embroidery patterns in Taijiang, sort out cultural genes, construct a gene pedigree map of Miao embroidery patterns, and translate the packaging design of Guizhou tourism products. Firstly, data on the Taijiang Miao embroidery patterns were organized through research methods such as literature review and field investigation; Secondly, based on the theory of cultural genes, the genes of the Taijiang Miao embroidery patterns were classified according to dominant and recessive genes; Third, combined with the three-level theory of culture, a gene lineage diagram was constructed for Taijiang Miao embroidery patterns, and the factor structure of the patterns was extracted from the cultural genes; Finally, based on user surveys, factors with higher perceived needs were transformed into design elements for packaging design applications. Taking Guizhou tourism product design as an example, the rationality of the pattern genes empowered product packaging design process and the feasibility of the design theory were verified. In conclusion, the cultural gene pedigree system has sorted out the knowledge framework of Taijiang Miao embroidery patterns, and integrated ethnic pattern genes into the packaging of characteristic tourism products, providing new design ideas and practical methods and strategies for ethnic product design.