Interactive Experience Mode in Display Scenes Based on Intelligent Technology

BAI Yucheng, SHU Quanfa, LIU Hui

Packaging Engineering ›› 2025, Vol. 46 ›› Issue (6) : 430-440.

Packaging Engineering ›› 2025, Vol. 46 ›› Issue (6) : 430-440. DOI: 10.19554/j.cnki.1001-3563.2025.06.044

Interactive Experience Mode in Display Scenes Based on Intelligent Technology

  • BAI Yucheng1, SHU Quanfa2, LIU Hui3
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Abstract

The work aims to analyze the use frequency of interactive experience types in display scenes based on intelligent technology, derive the attention of various interactive experience modes, and provide reference for exhibit display design and planning supported by intelligent technology, so as to better improve user experience satisfaction and enhance the effectiveness of exhibit display. Based on the interactive experience mode of the display scene, the advanced researches and theories in China and abroad were studied from the intelligent technology concept and classification of the display scene and the concept and type of interactive experience, etc. The types of the display scene and interactive experience mode were analyzed by taking the China Science and Technology Museum as a case, and the analysis model of the display scene and interactive experience display type was constructed. The use distribution of direct experience mode and indirect experience mode was analyzed through the radar map of interactive experience mode. With the support of intelligent technology, direct interactive experience became the main way of exhibit display in science museums, and scenes based on multi-sensory stimulation and intelligent technology in indirect interactive experience were also widely adopted and favored. Among them, game display, interactive display, emotional display and special performance display became the four most popular interactive experience display modes. Direct experience has become the mainstream of interactive experience in display scenes. The single interactive experience mode has been gradually replaced by the composite interactive experience mode combining various modes. Exhibition planners should actively use intelligent technology to improve the interactive experience mode of emotional display, special performance display, game display and other interactive, multi-dimensional stimulation and competitive display scenes.

Key words

intelligent technology; interactive experience mode; display scene; experience display mode

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BAI Yucheng, SHU Quanfa, LIU Hui. Interactive Experience Mode in Display Scenes Based on Intelligent Technology[J]. Packaging Engineering. 2025, 46(6): 430-440 https://doi.org/10.19554/j.cnki.1001-3563.2025.06.044

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