The work aims to achieve content innovation and sustainable expansion of panda culture by transforming this unique cultural symbol into creative blind box products that cater to the preferences of young people and adapt to the trend market of the new era, with focuses on the dissemination of panda culture in China. An evaluation system for the design of panda culture trendy blind box IP image products was constructed through expert Delphi method and analytic hierarchy process. Fuzzy mathematical algorithms were used to evaluate and verify the system in combination with design practice cases.The evaluation system could effectively assist decision makers in comprehensively evaluating panda culture trendy blind box design schemes from the perspective of young people and trend culture market preferences, and is applicable to the optimal selection of multiple design schemes. The research shows that the design evaluation system for panda culture-based trendy blind box IP image products is scientific and systematic in terms of appearance, product characteristics, trendy and emotion. It can provide objective and accurate evaluation results, providing effective design decision-making references for promoting the innovative dissemination and market application of panda culture.