Co-design Strategies of Red Culture and Intangible Cultural Heritage Inheritance

JIN Lan, RAN Jiali, WU Chunmao

Packaging Engineering ›› 2025, Vol. 46 ›› Issue (12) : 365-373.

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Packaging Engineering ›› 2025, Vol. 46 ›› Issue (12) : 365-373. DOI: 10.19554/j.cnki.1001-3563.2025.12.035
Design Discussion

Co-design Strategies of Red Culture and Intangible Cultural Heritage Inheritance

  • JIN Lan1, RAN Jiali2, WU Chunmao2*
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Abstract

The work aims to provide co-design strategies for the inheritance of red culture and intangible cultural heritage, and to conduct design practice with cultural and creative products of several red cultural museums and intangible cultural heritages as examples. Firstly, using the desk research method, a literature review of red culture, intangible cultural heritage inheritance and co-design was provided; Secondly, field investigation was conducted to research on red cultural museums and intangible cultural heritages; Thirdly, co-design strategies of red culture and intangible cultural heritages were provided. Finally, through co-design practices, implementation strategies for co-design of red culture and intangible cultural heritage inheritance were proposed. The co-design strategies proposed in this paper include: On the perspective of visual communication, integrating diverse red symbols, collaborating to create intangible cultural heritage works, and enhancing the public recognition of red culture; On the perspective of multimodal interaction, integrating intangible cultural heritage sensory interaction, activating the connotation of red culture, and enhancing the funny of red experience for the whole users; On the perspective of participatory experience, creating participatory practices to experience the production of red intangible cultural heritages and enhance the overall perception of red culture. These help designers apply design strategies for effective design practice.

Key words

red culture / intangible cultural heritage inheritance / co-design / design strategy

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JIN Lan, RAN Jiali, WU Chunmao. Co-design Strategies of Red Culture and Intangible Cultural Heritage Inheritance[J]. Packaging Engineering. 2025, 46(12): 365-373 https://doi.org/10.19554/j.cnki.1001-3563.2025.12.035

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