Construction of Embodied Intelligence Cultural Tourism Digital Figures Interaction Evaluation System Based on Delphi-AHP

PENG Yuyuan; MENG Daqing

doi:10.19554/j.cnki.1001-3563.2026.02.028

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Packaging Engineering ›› 2026, Vol. 47 ›› Issue (2) : 304-314. DOI: 10.19554/j.cnki.1001-3563.2026.02.028

Construction of Embodied Intelligence Cultural Tourism Digital Figures Interaction Evaluation System Based on Delphi-AHP

PENG Yuyuan, MENG Daqing^*

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Abstract

The work aims to explore the ability of multi-modal perception, dynamic adaptation, behavior control and emotional interaction of "digital figures in cultural tourism" based on the theory of embodied intelligence, so as to construct a scientific interaction evaluation system. Preliminary evaluation indicators were obtained through systematic literature review and expert interviews, two rounds of expert consultation were carried out to optimize the indicators according to the Delphi method, and the weight of each indicator was calculated by Analytic Hierarchy Process (AHP), so as to clarify the influence of each dimension on the interaction ability. Finally, an interactive evaluation system of digital figures in cultural tourism based on embodied intelligence was constructed. The case of "Liu Sanjie digital figure" was selected for empirical evaluation. It was found that the dynamic adaptation ability, feedback optimization ability, emotional perception and expression ability of digital figures were the key factors to improve the user interaction experience, and the empirical results verified the operability and evaluation accuracy of the built system. The interaction evaluation system of embodied intelligent digital figures in cultural tourism constructed by the system clarifies the core influencing factors of dynamic interaction adaptation, feedback control and emotional interaction expression. This system not only provides a quantitative standard for the design and optimization of digital figures in cultural tourism, but also provides a theoretical basis and practical path for promoting the intelligent transformation of the cultural tourism industry.

Key words

Delphi method / embodied intelligence / digital figures in cultural tourism / evaluation system

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PENG Yuyuan, MENG Daqing. Construction of Embodied Intelligence Cultural Tourism Digital Figures Interaction Evaluation System Based on Delphi-AHP[J]. Packaging Engineering. 2026, 47(2): 304-314 https://doi.org/10.19554/j.cnki.1001-3563.2026.02.028

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