Design of Cultural and Creative Ceramic Tea Set Based on Complex Network of Perceptual Evaluation

ZHAO Wenlong; DUAN Yuanyuan; HAN Shutong

doi:10.19554/j.cnki.1001-3563.2026.02.033

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Packaging Engineering ›› 2026, Vol. 47 ›› Issue (2) : 342-352. DOI: 10.19554/j.cnki.1001-3563.2026.02.033

Design Discussion

Design of Cultural and Creative Ceramic Tea Set Based on Complex Network of Perceptual Evaluation

ZHAO Wenlong^1,*, DUAN Yuanyuan², HAN Shutong³

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Abstract

The work aims to design a cultural and creative ceramic tea set with Haihunhou cultural characteristics, to integrate history, culture and modern aesthetics, and meet the market needs. Firstly, the Kansei Engineering method was used to collect and analyze the pictures of Haihunhou cultural relics and related art works, and extract the perceptual opposite words. Secondly, complex network analysis was used to classify these perceptual evaluations and identify the relationship between different cultural symbols and design elements. Thirdly, the analytic hierarchy process (AHP) was used to prioritize the various needs of tea set design to determine the most important design needs. Through the combination of Kansei Engineering, complex network analysis and AHP hierarchy analysis, the cultural and creative ceramic tea set conforming to the cultural characteristics of Haihunhou with good practicability and artistry is finally designed. The design scheme not only has a profound cultural connotation, but also meets the aesthetic and use needs of modern consumers, and has a high market potential.

Key words

Haihunhou / tea set design / perceptual evaluation / complex network model / cultural communication

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ZHAO Wenlong, DUAN Yuanyuan, HAN Shutong. Design of Cultural and Creative Ceramic Tea Set Based on Complex Network of Perceptual Evaluation[J]. Packaging Engineering. 2026, 47(2): 342-352 https://doi.org/10.19554/j.cnki.1001-3563.2026.02.033

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