Design of Virtual Driving Simulator Based on Dual-process Theory

YE Dehui; DAI Xiaorou; DUAN Dong

doi:10.19554/j.cnki.1001-3563.2026.04.034

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Packaging Engineering ›› 2026, Vol. 47 ›› Issue (4) : 405-412. DOI: 10.19554/j.cnki.1001-3563.2026.04.034

Design Discussion

Design of Virtual Driving Simulator Based on Dual-process Theory

YE Dehui¹, DAI Xiaorou¹, DUAN Dong^2,*

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Abstract

The work aims to construct a design framework that enables accurate mapping of user needs and efficient iteration of design innovations, thereby developing virtual driving simulators that better meet market needs, so as to address the dual challenges of insufficient mining of users' emotional needs and the lack of need mapping mechanisms in the design of virtual driving simulators. Based on the Dual-Process Theory, a collaborative design framework was established. System 1 (intuitive process) employed Kansei Engineering (KE) to deconstruct the emotional imagery in users' subconsciousness and extract metaphorical need conditions. System 2 (logical process) relied on the Analytic Hierarchy Process (AHP) to translate emotional needs into quantifiable design elements, and the Fuzzy Comprehensive Evaluation (FCE) was used to screen design schemes and make multi-objective optimization decisions. The emotional needs of users were translated into product design elements, achieving collaboration between intuition and logic. Considering each element item in practical applications could make the design process more efficient. The scientific validity and effectiveness of the Dual-Process Theory in the design of virtual driving simulators are verified. The KE in System 1 effectively captures users' intuitive feelings and emotional needs, while the fuzzy hierarchical analysis in System 2 provides scientific quantification and decision-making support for these emotional needs. This helps balance the emotional design and rational analysis of the product, making the design process more systematic and scientific.

Key words

dual-process theory / virtual driving simulator / Kansei engineering / analytic hierarchy process / fuzzy comprehensive evaluation

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YE Dehui, DAI Xiaorou, DUAN Dong. Design of Virtual Driving Simulator Based on Dual-process Theory[J]. Packaging Engineering. 2026, 47(4): 405-412 https://doi.org/10.19554/j.cnki.1001-3563.2026.04.034

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