The work aims to investigate the impact of different types of digital museum artifact display interface designs on user experience, thereby proposing design recommendations to enhance the usability of artifact display. Four representative samples, including functional, contextual, artistic, and expressive-integrated design types were selected and their usability was evaluated across three dimensions of cognitive preference, emotional experience, and subjective evaluation. In this experiment, a between-group, single-factor design was employed. Participants performed free browsing tasks, and between-group differences were analyzed through non-parametric tests. The results showed that artistic design (S1) and expressive-integrated design (S3) effectively triggered users' unconscious cognition, while functional design (S2) underperformed. Expressive-integrated design (S3) significantly outperformed the others in artifact attention, interest level, and subjective evaluation. Although contextual design (S4) stimulated positive emotions, it resulted in lower artifact focus. Digital museum display interfaces should prioritize the expressive-integrated design paradigm, using artistic design to enhance the visual salience of artifacts, complemented by contextual elements to evoke emotional resonance. A dual-channel expression system and a dynamic adaptation mechanism are recommended to balance cognitive and emotional needs, providing a theoretical foundation for future design practices.
Key words
digital museum /
artifact display interface /
eye-tracking /
facial expression analysis /
cognitive measurement
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