| 刘志宏.释法自然、 以人为本理念下的品牌设计探析[J].包装工程,2012,33(6):107-109. |
| 释法自然、 以人为本理念下的品牌设计探析 |
| Analysis of Interpretation of Natural and the Brand Design under the People-oriented Concept |
| 投稿时间：2011-12-16 修订日期：2012-03-20 |
| DOI： |
| 中文关键词: 自然 以人为本 和谐 品牌设计 |
| 英文关键词: natural people-oriented harmony brand design |
| 基金项目:2011年度新世纪广西高等教育教学改革工程项目成果之一 （2011JGB155） |
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| 中文摘要: |
| 结合几个典型案例论述了品牌设计应以自然和人的和谐设计理念。将简洁流畅的线条、 理性唯美的几何图形应用在品牌设计案例中， 这种设计理念也深深地影响着品牌设计的发展。以自然和环境资源保护为核心概念的生态设计应运而生， 并已成为发展潮流， 主要探讨释法自然、 以人为本理念下的品牌设计应用及发展。 |
| 英文摘要: |
| It discussed the brand design should be a natural and harmonious design concept combined with a few typical cases. The simplicity of lines, rational and aesthetic applications of geometry in the case of brand design, this design philosophy is also deeply affected the development of brand design. Protection of natural and environmental resources as the core concept of eco-design came into being, and has become the trend of development, the paper focuses on the interpretation of natural, brand design application and development to the people-oriented concept. |
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