| 赵丹华,景春晖.基于设计师-用户意象认知模型的汽车造型可信性评价方法[J].包装工程,2015,36(12):78-82,122. |
| 基于设计师-用户意象认知模型的汽车造型可信性评价方法 |
| The Credibility Evaluation Methods of Vehicle Modeling Based on the Designer-User Image Cognition Model |
| 投稿时间：2015-01-03 修订日期：2015-06-20 |
| DOI： |
| 中文关键词: 汽车造型 评价 角色 认知模型 可信性 |
| 英文关键词: vehicle modeling evaluation role cognition model credibility |
| 基金项目:国家973科技计划 （2010CB328001）； 国家863计划 （2012AA111802）； 湖南省自然科学基金 （11JJB002）； 中央高校基本科研业务费资助 |
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| 中文摘要: |
| 目的 针对现有汽车造型设计评价方法忽略设计师与用户的认知差异， 导致造型评价可信度低的问题。方法 以设计师和用户为研究对象， 对造型意象认知和认知差异进行逻辑化与数学化表达， 构建了汽车造型意象认知模型； 以设计师与用户对标杆车的造型意象语义评分差作为基准值， 再以设计师与用户对设计方案的造型意象语义评分差与该基准值对比， 计算设计方案的造型意象与标杆车造型意象的认知差异； 依此划分造型评价的可信区间， 提出汽车造型可信性评价方法。结论 最终以实验案例证明， 该方法对于提高汽车造型设计评价的可信性以及设计迭代优化上， 都取得了比较好的验证效果。此方法具有延展性， 亦可以继续加入工程师、 决策者等多角色进行评价。 |
| 英文摘要: |
| According to the evaluation of vehicle modeling design， the cognitive differences between designer and user are neglected which can cause the low credibility of model evaluation. Taking the designer and user as the study object，the cognition of model imagery and cognitive differences is made by logic and mathematics expression，the cognitive model of vehicle modeling imagery is built. Taking the score differences of model imagery semantic for vehicle between designer and user as reference value， the design score differences and reference value is compared by designer and user. The cognitive differences of model imagery between design project and vehicle are calculated. According to the credibility of design evaluation， the evaluation of vehicle model credibility is proposed. With the cases， it proves that this method have good verification effects in dealing with the design evaluation of credibility and design optimization in vehicle modeling. This method can also be expanded with more roles such as engineers and decision maker. |
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