| 摘要: |
| 目的 探究图形语义在平面设计中的应用策略及注意事项。方法 以图形语义的基本概念为基础，分招贴设计、广告设计、包装设计3方面举例论证图形语义在平面设计中的实际应用，再结合时代的发展趋势解读图形语义在平面设计中的注意事项。 结论 图形语义在平面设计中有着重要的解释说明和营造氛围效果的作用，只要对其进行恰当、灵活地应用，必定能够为现代平面设计领域提供更多的灵感来源。 |
| 关键词: 图形语义 平面设计 论证 |
| DOI： |
| 分类号:J524 |
| 基金项目: |
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| Application of Graphic Semantics in Graphic Design |
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WANG Zi-wen, YIN Hong
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Nanchang University, Nanchang 330031, China
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| Abstract: |
| It aims to explore the application strategy and points of attention in graphic design. Based on the basic concepts of graph semantics, the practical application of graphics semantic is demonstrated from three aspects of poster design, advertising design and packaging design in graphic design. Combined with the development trend of the times, the considerations of graphics semantic are interpreted in graphic design. It has important graphic semantic explanation and atmosphere effect in graphic design, as long as the application of the appropriate and flexible, which will be able to provide more inspiration for modern graphic design. |
| Key words: Graphic semantics graphic design argumentation |
