| 孟婷.山西“年文化”创意产品设计[J].包装工程,2020,41(4):323-326. |
| 山西“年文化”创意产品设计 |
| The Creative Product Design of Shanxi “Year Culture” |
| 投稿时间：2019-12-30 修订日期：2020-02-20 |
| DOI：10.19554/j.cnki.1001-3563.2020.04.048 |
| 中文关键词: 山西“年文化” 文化创意产品设计 情感文化 |
| 英文关键词: Shanxi “Year Culture” cultural and creative product design emotional culture |
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| 中文摘要: |
| 目的 探索山西“年文化”创意产品设计的可行性与具体路径。方法 以山西“年文化”的发展历程、地域特色、文化背景等方面为基础，围绕传统民俗文化艺术内涵，挖掘并研究文化创意产品转化方式，阐述优秀传统文化和文化创意产品设计的相互关系及重要意义，结合教学与实践成果，对相关设计原则、要素和方法等进行总结；以促进和提高山西“年文化”创意产品研发水平为目的，彰显优秀传统文化的当代价值与产业化潜力，助推三晋文化创意产业快速发展。结论 山西独特的地理文化生态孕育了特色鲜明的春节节日民俗，汇聚了中华民族最深沉的精神追求与情感文化，是收集与整理文化艺术符号，探寻文化深层次结构的重要切入点，也是在更高层面进行文化创意产品设计的灵感源泉。 |
| 英文摘要: |
| The work aims to explore the feasibility and specific path of Shanxi “year culture” creative product design. Based on the development course, geographical features and cultural background, etc. of Shanxi “year culture”, focused on the artistic connotation of traditional folk culture, the transformation mode of cultural and creative products was excavated and studied, the mutual relationship and significance of excellent traditional culture and cultural and creative product design were expounded, and the relevant design principles, elements and methods were summarized based on teaching and practice results. With the aim of promoting and improving the research and development level of Shanxi “year culture” creative products, the contemporary value and industrialization potential of excellent traditional culture were highlighted to promote the rapid development of Sanjin’s cultural and creative industries. The unique geographical and cultural ecology of Shanxi gives birth to the distinctive folk customs of the Spring Festival, gathers the most profound spiritual pursuit and emotional culture of the Chinese nation, is an important entry point to collect and sort out cultural and artistic symbols and to explore the deep structure of culture, and is also the source of inspiration for creative product design at a higher level. |
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