| 郗小超,覃京燕.基于汉字表意构形特征的器物认知语意研究[J].包装工程,2021,42(6):83-91. |
| 基于汉字表意构形特征的器物认知语意研究 |
| Cognitive Semantics of Artifact Based on Semantic Representation of Chinese Ideographs |
| 投稿时间：2020-10-22 |
| DOI：10.19554/j.cnki.1001-3563.2021.06.012 |
| 中文关键词: 认知语意 器物设计 汉字表意 概念整合 |
| 英文关键词: cognitive semantics artifact design Chinese ideograph conceptual blending |
| 基金项目:基于认知语意的“汉字—器物库”建设“北京邮电大学新进人才项目”(2019RC34) |
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| 中文摘要: |
| 目的 探求汉字表意构形特征与情感化的设计理论之间的联系，从汉字表意构形的角度研究中国器物设计表达的内涵。方法 聚焦于剖析器物设计中中国传统文化元素的运用，特别是从汉字构形表意的角度分析器物造型的精神内涵。汉字构形、情感化设计和认知心理学等理论均将人的认知特性作为研究重点，以认知心理学的“整合理论”为桥梁，通过感官构成、行为投射和心理阐述三个阶段将汉字构形的表意特征与情感化的设计理论相运演。结论 构建“器物认知语意的表达模型”，同时提出器物认知语意的概念，并以中国灯具设计分析为例，对汉字“豆”与豆形器进行概念整合，找到其认知语意的表达思想，验证该模型的正确性、有效性和广泛的适用性，为器物设计研究乃至理解中国器物文化提供了一种新的思路和借鉴。 |
| 英文摘要: |
| The work aims to explore the relationship between Chinese ideographs and emotional design theory, so as to study the expression of artifact design from the semantic representation of Chinese ideographs. The application of Chinese traditional cultural elements in artifact design was analyzed and the spiritual connotation of artifact modelling was investigated particularly from the perspective of Chinese ideographs. The theories of Chinese ideographs, emotional design and cognitive psychology all focused on human cognitive characteristics, and took the “blending theory” of cognitive psychology as a bridge. Through three stages of sensory composition, behavior projection and psychological elaboration, the semantic representation of Chinese ideographs were interacted with emotional design theory. The “expression model of artifact cognitive semantics” is constructed, and the concept of artifact cognitive semantics is put forward at the same time. Taking analysis on Chinese lamp design as an example, the concept of Chinese ideograph “dou” and bean-shaped artifact is integrated, the expression thought of its cognitive semantics is found, and the correctness, validity and wide applicability of the model are verified, which provides a new idea and reference for artifact design research and even understanding of Chinese artifact culture. |
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