文章摘要
漆尉琦,李素,魏远廷.老龄化社会网购商品包装设计的人文关怀[J].包装工程,2021,42(14):256-262.
老龄化社会网购商品包装设计的人文关怀
On the Humanistic Care of Packaging Design of Online Products in the Aging Society
投稿时间:2021-03-09  
DOI:10.19554/j.cnki.1001-3563.2021.14.033
中文关键词: 老龄化  网购商品  包装设计  人文关怀
英文关键词: aging  online products  packaging design  humanistic care
基金项目:2018年四川省现代设计与文化研究基地项目《老龄化产品包装设计研究》(MD18E016);2018年湖南农业大学青年科学基金项目《产品包装开启方式的人性化设计研究》(18QN43);2019年四川省老龄事业与产业研究发展中心项目《老龄化社会“网购产品”包装设计研究》(XJLL2019009)
作者单位
漆尉琦 四川传媒学院成都 611745 
李素 湖南农业大学长沙 410125 
魏远廷 四川传媒学院成都 611745 
摘要点击次数:
全文下载次数:
中文摘要:
      目的 通过对老龄化社会“网购商品”包装进行分析,提供老龄化社会“网购商品”包装需求的合理思路,建立“网购”时代老年产品包装的合理构想。方法 将老龄化和“网购”作为选题研究的大背景,以产品包装的材料、造型、人体工程学、版式设计为基本出发点,结合老年人视觉(看)、触觉(拿)、记忆(用)等生理特征几个方面综合论述产品包装的人文关怀,以及商品包装设计对老年人购物的影响,对“人文关怀式”包装的创新等相关问题进行研究。结论 通过对老龄化社会“网购”包装进行研究,发现产品包装是对老年人关怀不可忽视的细节,合理的“网购商品”包装可以帮助老年人在“网购”时代获取更大的归属感、存在感、安全感,助力和谐社会的进步发展。
英文摘要:
      Through the analysis of the packaging of “online products” in the aging society, this paper aims to provide a reasonable idea for the packaging demands of “online products” in the aging society, and to put forward a reasonable conception of the packaging of products for the elderly in the era of “online shopping”. Based on the research background of aging societyand “online shopping” eraand the basic starting point of the product packaging’s material, model, ergonomics and design, this paper, combined with the physiological characteristics of visual sensation (seeing), tactile sensation (holding) and memory (using) of the elderly, comprehensively discusses the humanistic care of the product packaging, the influence of packaging design on the shopping of the elderly, the innovation of packaging in a “humanistic care” way and other related issues. Through the study on the packaging of “online products” in the aging society, it is found that the product packaging is a detail that cannot be ignored in caring for the elderly and reasonable packaging of “online products” can help the elderly to gain a greater sense of belonging, presence and security in the era of “online shopping”, thus contributing to the progress and development of a harmonious society.
查看全文   查看/发表评论  下载PDF阅读器
关闭

关于我们 | 联系我们 | 投诉建议 | 隐私保护

您是第20259600位访问者    渝ICP备15012534号-4

版权所有:《包装工程》编辑部 2014 All Rights Reserved

邮编:400039 电话:023—68792836传真:023—68792396 Email: designartj@126.com

    

  
 

渝公网安备 50010702501717号