| 周橙旻,罗欣,王小梦,詹先旭.AT-ONE法则在面向青年人群厨柜交互体验的应用研究[J].包装工程,2021,42(22):148-156. |
| AT-ONE法则在面向青年人群厨柜交互体验的应用研究 |
| Application of AT-ONE Rule in Interactive Experience of Kitchen Cabinets for Young People |
| 投稿时间：2021-07-20 |
| DOI：10.19554/j.cnki.1001-3563.2021.22.019 |
| 中文关键词: AT-ONE法则 整体橱柜 用户体验 用户体验地图 服务设计 |
| 英文关键词: AT-ONE rule integral kitchen cabinet user experience user experience map service design |
| 基金项目:教育部产学研协同育人项目(201901084001);南京林业大学生态康养家居产学研用国际合作联合实验室项目(2020004) |
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| 中文摘要: |
| 目的 丰富青年人群在厨房空间的情感体验，提高厨柜使用率，建立青年人群健康餐饮方式，提高青年人群生活幸福感。方法 基于AT-ONE法则，以青年家庭厨房为依托，通过问卷调查、深入访谈、观察记录法和情景访谈，结合数据可视化和视频处理技术，来深入了解两类用户群体在使用整体橱柜前、中、后三个阶段的行为动机和产品使用需求。根据AT-ONE法则，从用户角色、需求、触点、体验、供应方案5个方面分析厨柜交互体验服务创新点。结果 根据调研结果，划分用户群体，结合行为数据分析，挖掘出不同人群的行为痛点与机会创新点。结论 本次研究发现不同烹饪能力的青年人群的需求层次不同，通过分析其烹饪场景下的产品及系统需求，来为智能化、社交化的厨柜设计提供设计参考依据。 |
| 英文摘要: |
| This paper is to enrich the emotional experience of young people in the kitchen space, improve the utilization rate of kitchen cabinets, establish healthy catering mode for young people, and improve their life happiness. Based on the AT-ONE rule, relying on the young family kitchen, through questionnaire survey, in-depth interview, observation recording method and scene interview, combined with data visualization and video processing technology, the behavior motivation and product use needs of the two types of user groups in the three stages before, during and after using the whole cabinet are deeply understudied. According to AT-ONE rule, the innovation of kitchen cabinet interactive experience service is analyzed from five aspects, that is, user role, demand, contact, experience and supply scheme. According to the research results, the user groups are divided, and the behavior pain points and opportunity innovation points of different groups are excavated from the combination of behavior data analysis. This study found that young people with different cooking ability have different levels of needs, and analyzed their product and system requirements in the cooking scene, so as to provide design reference for intelligent and social kitchen cabinet design. |
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