| 赵宁.色彩在产品设计中的作用及应用研究[J].包装工程,2022,43(16):292-295. |
| 色彩在产品设计中的作用及应用研究 |
| Function and Application of Color in Product Design |
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| DOI：10.19554/j.cnki.1001-3563.2022.16.033 |
| 中文关键词: 色彩 情感反应 审美特点 |
| 英文关键词: color affective response aesthetic characteristics |
| 基金项目:山西省高等学校科技创新计划项目(2020w316) |
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| 中文摘要: |
| 目的 探索产品设计中的色彩呈现。方法 色彩是一种富有情感的元素，它并不抽象，在各种形式的文化艺术中总有其不容忽视的地位。为了深入挖掘色彩在设计领域的发展潜力和具体表现，将色彩作为研究核心，分析色彩与各个领域的紧密关系，并在产品设计上寻找突破口，探索色彩在产品设计中所表现出的突出作用，然后借助这一基础结论深入分析产品设计中不同的色彩搭配和组合，从单一色彩的独特魅力、主色和辅助色的艺术凸显，以及多色彩的巧妙搭配三大层面进行了设计探究。结论 色彩是产品设计的有力武器，其配色的优劣更是决定着产品的审美特点和被大众接受的程度，只有喜爱色彩、研究色彩，对色彩有敏锐的感受力，才能将色彩进行单独抑或组合的良好应用，从而凭借完美的视觉效果实现产品设计的理想化目标。 |
| 英文摘要: |
| , it always play an important role in various cultures and arts. In order to explore the development potential and specific performance of color in the field of design, this paper will take the color as the research core to analyze the relations between the color and various fields, looks for breakthrough in product design, and explore the prominent role of color in the design of products. And then this basic conclusion is used to analyze deeply the different color collocation and combination in the design of products, design research is carried out from three levels of unique charm of single color, the artistic prominence of main color and auxiliary color, and the ingenious collocation of multiple colors. Color is a helpful tool for product design, and the pros and cons of color matching determine the aesthetic characteristics of the product and its acceptance by the public. Only by loving the color, studying the color, and having a keen sense of the color, can color be well applied individually or in combination to achieve the idealized goal of product design with perfect visual effects. |
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