文章摘要
郭寅曼,季铁.乡村公共文化服务的城乡协同设计机制研究[J].包装工程,2022,43(18):18-23, 38.
乡村公共文化服务的城乡协同设计机制研究
Urban-Rural Collaborative Design Mechanism of Rural Public Cultural Services
  
DOI:10.19554/j.cnki.1001-3563.2022.18.003
中文关键词: 城乡融合  服务共创  协同设计  公共文化服务  乡村文化
英文关键词: urban-rural integration  service co-creation  co-design  public cultural service  rural culture
基金项目:湖南省社会哲学社会科学基金青年项目(19YBQ037)
作者单位
郭寅曼 湖南大学长沙 410082 
季铁 湖南大学长沙 410082 
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中文摘要:
      目的 乡村公共文化服务是提高乡村整体精神文化生活的关键举措。协同设计是提升公共文化服务质量的重要路径,城乡融合与一体化建设是发展公共文化服务的必然要求。针对当前乡村公共文化服务存在的诸多问题,从城乡融合的视角探讨多元协同的设计机制,目标是有效实现乡村公共文化服务的共建共享以及乡村文化的创新性发展。方法 通过文献研究与案例分析法,定义了城乡协同关系下服务“共建共享”的策略,深度解析了位于英国康沃尔的伊甸园项目,最终,基于“服务主导逻辑”与“为服务而设计”等理论视角,建构了城乡协同式服务设计机制。结论 通过对城乡优势资本的整合、城乡协同网络的构建以及城乡价值共创的实现,能有效解决乡村公共文化服务内生动力不足的问题,提高服务效能,促进公共文化的协同营造。
英文摘要:
      Implementing Rural Public Cultural Services (RPCS) is a key action to improve the overall spiritual-cultural life in rural areas. Co-design is an important way to improve the quality of RPCS. Urban-rural integration and integrated construction are inevitable requirements for the development of RPCS. Regarding the problems existing in the current rural public cultural services, the paper discusses the design mechanism of multi-actor collaboration from the perspective of urban-rural integration. The goal is to effectively realize the co-building & sharing of RPCS and the innovative development of rural culture. By adopting the methods of literature research and case study, the paper defines the connotation of co-building & sharing under the collaborative relationship between urban and rural areas, deeply analyzing Eden project as a successful case which is based in Cornwall in England. As a result, the paper constructs the urban-rural collaborative service design mechanism based on the service theory perspective of “service-dominant logic” and “design for service”. Through the integration of urban and rural advantageous capital, the construction of urban and rural collaborative networks and the realization of urban and rural value co-creation, the problem of insufficient endogenous motivation in rural public cultural services can be effectively solved, service efficiency can be improved, and the collaborative construction of public culture can be promoted.
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