| 摘要: |
| 目的 探索交互设计背景下老年产品设计策略。方法 当前，老年人口数量不断增加，所占比重迅速上升，老龄化节奏加快，老年消费市场日益庞大，各种适宜老年人使用的产品层出不穷。从这一大环境出发，分析我国老年群体的增长速度和现实状况，总结他们的内心需求和精神状态，然后引出这一群体的消费心理和行为特征，发现他们对实用、方便、怀旧和情感补偿方面的实际需求，并以此为基础延伸探究老年产品设计在这些需求影响下的实用、互动和情感三方面的设计尝试，总结能够更好地满足老年消费群体交互需求的设计思路与对策。结论 老年产品的设计和生产要以老年群体的实际需求为出发点，强调和突出交互性，这种名副其实的老年用品可以让老年人的生理、心理与审美需求得到极大的满足，获得更好的使用体验和心理慰藉。 |
| 关键词: 交互设计 消费心理 使用体验 |
| DOI：10.19554/j.cnki.1001-3563.2022.24.041 |
| 分类号:TB472 |
| 基金项目:成都市科技局软科学项目(2021-RK00-00258-ZF) |
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| Design Methods of Products for the Elderly Under the Background of Interaction Design |
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ZHOU Li, ZENG Jun-hua
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(Southwest Minzu University, Chengdu 610041, China)
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| Abstract: |
| This paper aims to explore the design strategies of products for the elderly in the context of interactive design. At present, the number of the elderly population is increasing, the proportion is rising rapidly, the aging rhythm is accelerating, the elderly consumer market is becoming increasingly large, and a variety of products suitable for the elderly emerge in endlessly. Based on the situation, the article first analyzes the growth speed and present situation of the elderly in China, summarizes their inner needs and mental state, and then leads to consumer psychology and behavioral characteristics of them, finds out their practical needs for practicality, convenience, nostalgia and emotional compensation, and on this basis, extends to explore the design of products for the elderly under the influence of these needs in practical, interactive and emotional design attempts. Thus to summarize the design ideas and countermeasures that can better meet the interactive needs of the elderly consumers. In conclusion, the design and production of products for the elderly should take the actual needs of the elderly as the starting point, and emphasize the interaction. Such genuine products can greatly satisfy the physiological and aesthetic needs of the elderly, and provide them with better experience and psychological comfort. |
| Key words: interaction design consumer psychology user experience |
