| 王金龙,孙炜.辅助创意生成的卡片设计工具设计研究[J].包装工程,2023,44(4):99-106. |
| 辅助创意生成的卡片设计工具设计研究 |
| Design of Card-based Design Tool to Assist Idea Generation |
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| DOI：10.19554/j.cnki.1001-3563.2023.04.012 |
| 中文关键词: 卡片设计工具 创意生成技术 正交实验 生理指标 |
| 英文关键词: card-based design tool idea generation techniques orthogonal experiment physiological indicators |
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| 中文摘要: |
| 目的 创意的生成是存在黑箱的，因此希望设计一套卡片设计工具来帮助用户激活远距离概念，提升想法的创新性。方法 邀请参与者将筛选出的创意生成技术总结成简短的设问或建议;通过打分删除其中不符合要求的项目;利用卡片分类法将最终保留的设问或建议划分成组合法、挑衅法、迭代法和列举法4类，并根据此分类生成卡片设计工具。为了探究设计的有效性以及最佳使用情境，采用了正交实验法。此外，为了观察本设计对思维过程的影响，还在实验中采集了被试的脑波、皮肤电反应以及面部表情数据。结果 使用本设计(R=0.275)以及借鉴他人想法(R=0.242)都能提升想法的创新性，且设计的影响更为显著。结论 本设计不仅能提升个体创造力，同时也适用于团队创新。 |
| 英文摘要: |
| There is a black box for generation of ideas. The work aims to design a set of card-based design tool to help users activate long-distance concepts and enhance the creativity of ideas. First, participants were invited to summarize the idea generation techniques screened in this work into short questions or suggestions; then items that did not meet the requirements were scored out by rating; finally, the card sorting method was used to divide the final reserved questions or suggestions into four categories:combination, provocation, iteration and enumeration, and the card-based design tool was generated according to this classification. In order to explore the effectiveness of the design and the best use situation, the orthogonal experiment method was adopted. In addition, to observe the impact of the scheme on the thinking process, the brain waves, galvanic skin response and facial expression data of the subjects in the experiment were collected. Both using this design (R=0.275) and borrowing ideas from others (R=0.242) could improve the creativity of ideas, and the impact of the design was more significant. This design can not only enhance individual creativity, but also apply to team innovation. |
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