引用本文:蒋希娜,邵兵,朱小枫,李林,刘东明.“三元共生”:功能游戏设计的关键策略[J].包装工程,2024,45(14):97-107.
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“三元共生”:功能游戏设计的关键策略
蒋希娜1,邵兵2,朱小枫1,李林3,刘东明4
1.北京师范大学,北京 100087;2.澳门科技大学,澳门 999078;3.中国人民解放军32128部队,济南 250000;4.天津职业技术师范大学,天津 300222
摘要:
目的 中央多部委提出“功能游戏”概念,以作为推动游戏产业转型升级的抓手之一,但缺乏科学系统的功能游戏设计指导理论。方法 尝试在现有的宏观叙事和个案经验之间,结合文本细读、个案分析和游戏批评等方法,从设计方法论的中观角度提出功能游戏设计框架。结果 从价值性、专业性和可玩性三个维度构建功能游戏设计的标准、内容和组织结构,形成“三元共生”设计方法。结论 基于该范式,进行多领域的功能游戏实例设计和效果检验,以验证该范式在指导设计实践中的可行性和科学性。
关键词:  功能游戏  设计策略  专业性设计  价值性设计
DOI:10.19554/j.cnki.1001-3563.2024.14.010
分类号:
基金项目:中央高校基本科研业务费专项资金(1233300009);国家社科基金艺术学一般项目(22BC052);教育部人文社会科学研究青年基金项目《博物馆数字资源促进中小学数字美育发展路径与策略研究(23YJAZH002)》《叙事性游戏的修辞策略研究:视听与交互(22YJC760141)》
Strategies for Design of Functional Games
JIANG Xina1, SHAO Bing2, ZHU Xiaofeng1, LI Lin3, LIU Dongming4
(1.Beijing Normal University, Beijing 100087, China;2.Macau University of Science and Technology, Macau 999078, China;3.Unit 32128, Chinese People's Liberation Army, Jinan 250000, China;4.Tianjin University of Technology and Education, Tianjin 300222, China)
Abstract:
Ministries and commissions of the central government have proposed "functional games" as one of the grips to promote the transformation and upgrading of the game industry, but there is a lack of scientific and systematic guiding theories for the design of functional games. An attempt was made to propose a functional game design framework from a meso perspective of design methodology by combining the methods of textual close reading, case analysis and game criticism between the existing macro narratives and case experiences. Based on the criteria, contents and organizational structure of functional game design in three dimensions:value, professionalism and playability, a "ternary symbiosis" design paradigm was formed. Based on this paradigm, the functional game examples in multiple fields are designed and tested to verify the feasibility and scientific validity of this paradigm in guiding design practice.
Key words:  functional games  design strategy  professional design  value design

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