以辽代耳饰为例的模因数据库构建与数字化创新设计

丁浩, 邓莉丽

包装工程(设计栏目) ›› 2026, Vol. 47 ›› Issue (6) : 267-282.

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PDF(19511 KB)
包装工程(设计栏目) ›› 2026, Vol. 47 ›› Issue (6) : 267-282. DOI: 10.19554/j.cnki.1001-3563.2026.06.024
视觉传达设计

以辽代耳饰为例的模因数据库构建与数字化创新设计

  • 丁浩, 邓莉丽*
作者信息 +

Construction of Meme Database and Digital Innovation Design Based on Liao Earrings

  • DING Hao, DENG Lili*
Author information +
文章历史 +

摘要

目的 以设计手段和模因论为视角,溯源辽代耳饰文化基因,开展辽代耳饰模因数据库构建与数字化创新设计,为辽代耳饰的现代发展提供资源库。方法 以辽代耳饰为例,通过形态推衍、模因抽离、历时及共时比较,对辽代耳饰元素进行提取分析,利用可视化图像技术对其造型、色彩、材质、纹样和寓意五项模因进行数据库呈现与标注研究,采用AHP层次分析法进行模因层次关系评价图谱建构及特征权重值排序,在确定合适的模因特征凝炼词后应用于设计转译之中。结果 建立辽代耳饰模因数据库,提出基于模因数据库构建的辽代耳饰数字化创新实践新思路,生成独具辽代耳饰特色的两款耳饰,即礼仪式耳饰和休闲式耳饰及其礼盒包装设计。结论 运用模因论有效实现对辽代耳饰文化基因的数据库构建及数字化设计应用,提出耳饰模因图谱构建方法和创新设计新路径,古与今的融合探究为耳饰设计开发提供了新模式。

Abstract

The work aims to trace the cultural genes of Liao earrings from the perspective of design methods and memetics, carry out the construction and digital innovation design of Liao earring meme database, and provide a resource base for the modern development of Liao earrings. Taking Liao earrings as examples, through morphological derivation, meme extraction, diachronic and syntemporal comparison, the elements of Liao earrings were extracted and analyzed, five memes of shape, color, material, pattern and meaning were presented and tagged in database by using visual image technology, and the hierarchical relationship evaluation map of memes was constructed and the feature weight value was sorted by AHP. After determining the appropriate memetic characteristic condensed words, it was applied to the design translation. A Liao earring memes database was established, and a new idea of digital innovation and practice of Liao earrings based on the meme database was proposed. Two kinds of earrings with unique Liao characteristics were generated, namely, ceremonial earrings and leisure earrings, as well as their gift box packaging design. Finally, the conclusion is drawn that the database construction and digital design application of Liao earring cultural gene can be effectively realized by using memetics, and the construction method of earring meme map and the new path of innovative design are proposed. The fusion exploration of ancient and modern provides a new model for earring design and development.

关键词

辽代耳饰 / 模因 / 数据库 / 数字化设计

Key words

Liao earrings / memes / database / digital design

引用本文

导出引用1
丁浩, 邓莉丽. 以辽代耳饰为例的模因数据库构建与数字化创新设计[J]. 包装工程. 2026, 47(6): 267-282 https://doi.org/10.19554/j.cnki.1001-3563.2026.06.024
DING Hao, DENG Lili. Construction of Meme Database and Digital Innovation Design Based on Liao Earrings[J]. Packaging Engineering. 2026, 47(6): 267-282 https://doi.org/10.19554/j.cnki.1001-3563.2026.06.024
中图分类号: TB482   

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基金

2024年国家社科基金艺术学项目(24BG144)

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