目的 确保非遗文化在现代文创产品设计中能够得到有效应用。方法 基于当今社会文化发展的大背景,从非遗文化在现代文创产品设计中应用的价值出发并结合学术界相关文献资料,针对非遗文化在现代文创产品设计中应用的原则进行深入探索,从中总结出非遗文化在现代文创产品设计中应用的思路并以实际案例将非遗文化在现代文创产品设计中的应用思路加以论证。结论 在现代文创产品设计过程中,非遗文化的应用应始终立足现代文创产品独有的核心,同时还要立足文创产品设计所肩负的责任和使命,由此才能确保非遗文化在现代文创产品设计中应用的原则、理念、思路更加科学合理,设计方案的可行性也将会由此得到充分保证。
Abstract
The work aims to explore strategies for the successful application of intangible cultural heritage (ICH) into the design of modern cultural and creative products. Within the context of contemporary socio-cultural dynamics, the intrinsic value of ICH in modern cultural and creative design was analyzed. By synthesizing academic research and practical principles, methodologies for applying ICH elements were investigated. On this basis, the application ideas of intangible cultural heritage in the design of modern cultural and creative products were summarized, and the application ideas of intangible cultural heritage in the design of modern cultural and creative products were validated through empirical case studies. In conclusion, the effective incorporation of ICH into modern cultural and creative products must prioritize the core identity of such designs while aligning with their cultural responsibilities. Only in this way can the principles, concepts and ideas of applying intangible cultural heritage in the design of modern cultural and creative products be more scientific and reasonable, and the feasibility of the design plan will also be fully guaranteed as a result.
关键词
非物质文化遗产 /
现代文创产品设计 /
活态传承 /
设计策略 /
文化赋能
Key words
intangible cultural heritage /
modern cultural and creative product design /
living inheritance /
design strategy /
cultural empowerment
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基金
山西省社科联重点课题研究项目（SSKLZDKT2026306）; 山西省高等学校教学改革创新项目（J20241786）
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