基于文化基因视角的交互型家居产品审美机制研究

王思雅

doi:10.19554/j.cnki.1001-3563.2026.16.052

PDF(940 KB)

包装工程（设计栏目） ›› 2026, Vol. 47 ›› Issue (16) : 587-594. DOI: 10.19554/j.cnki.1001-3563.2026.16.052

设计智创：数智技术助力产品协同创新

基于文化基因视角的交互型家居产品审美机制研究

王思雅^*

作者信息 +

Aesthetic Mechanism of Interactive Home Products from the Perspective of Cultural Genes

WANG Siya^*

Author information +

文章历史 +

摘要

目的从文化基因视角探讨交互型家居产品设计,分析文化基因与用户审美体验之间的耦合关系,提出一种符合当前数字化与智能化发展背景的产品审美机制。方法使用AHP（层次分析法）将文化基因划分为基于表层、中层与深层三个层级的共9种,构建评价指标体系与判断矩阵,确定各权重分布。并引入不同审美体验生成路径,构建基因与路径之间的映射矩阵,进行归一化处理,实现审美路径贡献度的定量表达。结果交互型家居产品设计中的文化基因权重呈非均等分布;不同层级文化基因在审美体验生成路径的识别上呈明显差异。据此构建CG-AG（文化基因驱动审美生成）模型,揭示交互型家居产品设计中文化基因向审美体验转化的内在机制。并通过考察典型产品在使用场景中的生态效度与解释力,分析该模型的具体表现形式,为此类产品提供设计优化支持。结论通过设计重构用户的审美体验,是数智技术赋能文化基因传播和演进的重要渠道。研究该审美机制有利于交互型家居产品设计更贴合当下发展趋势,实现日常生活与审美体验的深度融合以及持续再生。

Abstract

The work aims to investigate interactive home product design from the perspective of cultural genes, analyzing their coupling with users' aesthetic experiences and proposing an aesthetic mechanism suited to the context of digitalization and intelligent technologies. The Analytic Hierarchy Process (AHP) was employed to classify cultural genes into three levels of surface, intermediate, and deep, comprising nine types in total, with corresponding weights determined through an evaluation index system and judgment matrices. A mapping matrix between cultural genes and aesthetic experience generation pathways was then constructed and normalized to quantify their contributions. The results revealed a non-uniform distribution of cultural gene weights and significant differences across hierarchical levels in shaping aesthetic pathways. Based on this, a CG-AG (Cultural Gene-driven Aesthetic Generation) model was constructed to reveal the internal mechanism of the transformation from cultural genes to aesthetic experience in interactive home product design. By examining the ecological validity and explanatory power of typical products in usage scenarios, the specific manifestation of the model was analyzed, providing support for design optimization of such products. Reconstructing users' aesthetic experience through design serves as an important channel for digital and intelligent technologies to empower the dissemination and evolution of cultural genes. Investigating this aesthetic mechanism helps interactive home product design better conform to current development trends, and realize the in-depth integration and continuous regeneration of daily life and aesthetic experience.

导出引用1

王思雅. 基于文化基因视角的交互型家居产品审美机制研究[J]. 包装工程. 2026, 47(16): 587-594 https://doi.org/10.19554/j.cnki.1001-3563.2026.16.052

WANG Siya. Aesthetic Mechanism of Interactive Home Products from the Perspective of Cultural Genes[J]. Packaging Engineering. 2026, 47(16): 587-594 https://doi.org/10.19554/j.cnki.1001-3563.2026.16.052

中图分类号： TB472

参考文献

[1] 国务院办公厅. 国务院办公厅印发《关于推动文化高质量发展的若干经济政策》的通知[EB/OL]. (2025-01-20)[2026-05-17]. https://www.gov.cn/zhengce/content/2025-01/24/content_6999999.htm.
General Office Of The State Council PRC. Several economic policies for promoting high-quality cultural development[EB/OL]. (2025-01-20)[2026-05-17]. https://www.gov.cn/zhengce/content/2025-01/24/content_6999999.htm.
[2] 中共中央. 《中共中央关于制定国民经济和社会发展第十五个五年规划的建议》[EB/OL]. (2025-10-23) [2026-05-17]. https://www.gov.cn/gongbao/2025/31/202531/content_7009596.htm.
General Office CCCPC. Proposals of the Central Committee of the Communist Party of China for formulating the 15th Five-Year Plan for National Economic and Social Development[EB/OL]. (2025-10-23)[2026-05-17]. https://www.gov.cn/gongbao/2025/31/202531/content_7009596.htm.
[3] 吴福平, 李亚楠. 文化基因概念、理论及学术史批判[J]. 深圳社会科学, 2020(6): 96-103.
WU F P, LI Y N.A Criticism of Cultural Gene Concept, Theory and Academic History[J]. Social Sciences in Shenzhen, 2020(6): 96-103.
[4] 柏贵喜. 文化基因的类型及其识别原则——基于民族工艺文化的一种构说框架[J]. 中南民族大学学报(人文社会科学版), 2021, 41(6): 57-64.
BAI G X, Types of Cultural Genes and Principles for Their Identification: A Constructive Framework Based on Ethnic Craft Culture[J]. Journal of South-Central Minzu University(Humanities and Social Sciences), 2021, 41(6): 57-64.
[5] 黄永林. 非物质文化遗产文化基因的结构特征和保护利用[J]. 中央民族大学学报(哲学社会科学版), 2024, 51(2): 114-123.
HUANG Y L.Characteristics of the Cultural Genes of Intangible Cultural Heritage and Their Conservation and Utilization[J]. Journal of Minzu University of China (Philosophy and Social Sciences), 2024, 51(2): 114-123.
[6] 宋晓薇, 詹炳宏. 蒙古族服饰文化因子提取及设计应用[J]. 包装工程, 2020, 41(10): 325-330.
SONG X W, ZHAN B H.The Extraction of Cultural Factors from Mongolian Costume and Design Application[J]. Packaging Engineering, 2020, 41(10): 325-330.
[7] 刘艾鑫. 乡村公共空间设计中乡土文化基因的转译路径[J]. 文艺争鸣, 2025(4): 197-202.
LIU A X.Translation Path of Local Culture Genes in Rural Public Space Design[J]. 2025(4): 197-202.
[8] 张明, 贾路思. “设计文化”视域下的“文化设计”: 中国传统造物方式现代转译的辨析与探索[J]. 装饰, 2023(10): 12-19.
ZHANG M, JIA L S."Cultural Design" under the Perspective of "Design Culture": Analysis and Exploration on the Modern Transformation of Chinese Traditional Mode of Creation[J]. Art & Design, 2023(10): 12-19.
[9] 罗仕鉴, 王瑶, 钟方旭, 等. 创新设计转译文化基因的数字开发与传播策略研究[J]. 浙江大学学报(人文社会科学版), 2023, 53(1): 5-18.
LUO S J, WANG Y, ZHONG F X, et al.A Research on the Digital Development and Communication Strategy of Translating Cultural Genes by Innovative Design[J]. Journal of Zhejiang University (Humanities and Social Sciences), 2023, 53(1): 5-18.
[10] 韩利, 梅强, 陆玉梅. AHP-模糊综合评价方法的分析与研究[J]. 中国安全科学学报, 2004(7): 89-92.
HAN L, MEI Q, LU Y M, et al.Analysis and Study on AHP-Fuzzy Comprehensive Evaluation[J]. China Safety Science Journal, 2004(7): 86-89.
[11] NORMAN D.Emotion & Design: Attractive Things Work Better[J]. Interactions, 2002, 9(4): 36-42.
[12] HASSENZAHL M, BURMESTER M, KOLLER F.AttrakDiff: Ein Fragebogen Zur Messung Wahrgenommener Hedonischer Und Pragmatischer Qualität[M]//. Mensch & Computer 2003: Interaktion in Bewegung. B.G. Teubner, Stuttgart, 2003: 187-196.
[13] S R S.Research Design in Design Research: a practical framework to develop theory from case studies[D]. Lisbon: Design Research Society, 2006.
[14] 周志. 从个案分析到案例研究案例研究法在设计学中的应用分析[J]. 新美术, 2017, 38(4): 62-66.
ZHOU Z.From Case Analysis to Case Study: An Applied Analysis of Case Study Method in Design Studies[J]. New Arts, 2017, 38(4): 62-66.
[15] 白仲航, 张嘉辉, 张旭. 基于情感与可供性结构矩阵的产品创新设计研究[J]. 包装工程, 2022, 43(24): 135-143.
BAI Z H, ZHANG J H, ZHANG X.Research on product innovative design based on emotion and availability structure matrix[J]. Packaging Engineering, 2022, 43(24): 135-143.