| 郝淼,陈应双,周悦,倪泰乐.符号学视域下大禹外延图形提取与推演方法研究[J].包装工程,2022,43(16):355-362. |
| 符号学视域下大禹外延图形提取与推演方法研究 |
| Extraction and Deduction Methods of Dayu's Extensional Figures from the Perspective of Semiotics |
| 投稿时间：2022-03-14 |
| DOI：10.19554/j.cnki.1001-3563.2022.16.042 |
| 中文关键词: 符号学 大禹 双轴理论 无限衍义 图形 |
| 英文关键词: semiotics Dayu biaxial theory infinite extension figure |
| 基金项目:四川省社会科学重点研究基地大禹研究中心一般项目(DYYJ201806);四川省社会科学重点研究基地李冰研究中心一般项目(LBYJ2020-005);教育部省属高校人文社会科学重点研究基地四川师范大学巴蜀文化研究中心重点项目(BSZD19-03);国家自然科学基金面上项目(71874142) |
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| 中文摘要: |
| 目的 研究如何在双轴理论框架下运用无限衍义理论对大禹历史资料进行符码转换，并结合形态创造学提出了历史文化名人图形提取与推演的方法。方法 运用双轴理论中“宽幅与窄幅”的分析提取词素，采用汉语分词系统二次聚类筛选词素，并进行三次衍义形成图形符码集合。通过“展面”分析获取文化从属关系下的图形元素，在图形元素中加入“刺点”，并在此思维限定下进行图形创意设计，以提升艺术表现力。最后通过元素再造和视觉形态创造学进行商业图案设计。结论 将无限衍义理论、词素聚类与审美评价模型相结合，构建基于设计符号学的大禹图形创意方法，为历史文化名人图形创意设计提供了新的理论依据，构建了全新的设计路径。 |
| 英文摘要: |
| The paper aims to research how to use the theory of infinite extension to transform the historical data of Dayu under the framework of the two axis theory, and integrate it into the morphological creativity to put forward the method of extracting and deducing the figures of historical and cultural celebrities.Using the analysis of "wide and narrow" in the two axis theory to extract morphemes, using the Chinese word segmentation system secondary clustering to screen morphemes, a set of graphic codes formed by the derivation is performed three times; through the "exhibition" analysis, the graphic elements under the cultural subordination are obtained; "prick points" are added to the graphic elements, and graphic creative design is carried out under this thinking limit to enhance artistic expression; finally the commercial pattern design is carried out through element reconstruction and visual form creation.By combining the theory of infinite derivation, morpheme clustering and aesthetic evaluation model, a new Dayu graphic creative method based on design semiotics is constructed, which provides a new theoretical basis for the creative design of historical and cultural celebrities' graphics and constructs a new design path. |
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